PROSPECTS AND OPPORTUNITIES
Shifting packaging volumes reflect changing consumption and sustainability trends in South Korea
Alcoholic drinks packaging volumes in South Korea are projected to fluctuate over the forecast period. In 2025, a decline is expected due to cautious consumer spending habits and a cultural shift towards moderation, particularly among younger demographics.
Convenience, affordability and sustainability boost the popularity of multipacks in beer and RTDs
Multipacks are a popular choice in some areas of South Korea’s alcoholic drinks packaging landscape, for example beer and RTDs, tying into shifting consumer preferences towards convenience and value. In beer, multipacks are increasingly used to support bulk buying in retail channels like convenience stores and e-commerce platforms, especially for mainstream brands such as Cass and Terra.
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Overview:
Understand the latest market trends and future growth opportunities for the Alcoholic Drinks Packaging industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Alcoholic Drinks Packaging industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Alcoholic Drinks Packaging in South Korea report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Alcoholic Drinks Packaging in South Korea?
- Which are the major pack types and how are they performing in South Korea?
- Have there been any packaging legislative changes in the past 12 months?
- How are consumption trends impacting the packaging landscape?
- What are the key trends and latest product developments in packaging?
- How important are sustainability and recycling to consumers in South Korea?
- Where is future growth expected to be most significant?
Alcoholic Drinks Packaging in South Korea
KEY DATA FINDINGS
Return to positive growth for packaging unit volumes in South Korean alcoholic drinks in 2024
Glass bottles more dynamic in beer, but cans growing faster in RTDs in South Korea
Sensory and visual innovation reshapes alcohol packaging in South Korea
Shifting packaging volumes reflect changing consumption and sustainability trends in South Korea
Convenience, affordability and sustainability boost the popularity of multipacks in beer and RTDs
DISCLAIMER
The following categories and subcategories are included:
Alcoholic Drinks Packaging
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- Dark Beer
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- Flavoured/Mixed Lager
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- Domestic Lager
- Imported Lager
- Non/Low Alcohol Beer
- Stout
- Cider/Perry
- RTDs
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- Brandy and Cognac
- Liqueurs
- Rum
- Tequila (and Mezcal)
- Whiskies
- White Spirits
- Other Spirits
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- Fortified Wine and Vermouth
- Non-Grape Wine
- Sparkling Wine
- Still Light Grape Wine
- Non Alcoholic Wine
Alcoholic Drinks Packaging
This is the aggregation of beer, cider/perry, RTDs/high-strength premixes, spirits and wine.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Alcoholic Drinks Packaging research and analysis database.
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