PROSPECTS AND OPPORTUNITIES
Premiumisation through sustainability likely to be a key strategy in alcoholic drinks packaging
The trend towards premiumisation is set to continue in alcoholic drinks in the forecast period, leading consumers to either choose high-end options, or focus on getting the best value. This is also expected to have an impact on packaging.
Shaped liquid cartons set to see growth as a pack type for wine due to convenience
Despite the dominance of glass bottles for packaging wine, other pack types are expected to see stronger growth rates in the forecast period, and take share of total packaging retail volumes from glass bottles. For instance, bag in box is expected to maintain its growth trend, for the reasons previously discussed.
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Overview:
Understand the latest market trends and future growth opportunities for the Alcoholic Drinks Packaging industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Alcoholic Drinks Packaging industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Alcoholic Drinks Packaging in USA report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Alcoholic Drinks Packaging in USA?
- Which are the major pack types and how are they performing in USA?
- Have there been any packaging legislative changes in the past 12 months?
- How are consumption trends impacting the packaging landscape?
- What are the key trends and latest product developments in packaging?
- How important are sustainability and recycling to consumers in USA?
- Where is future growth expected to be most significant?
Alcoholic Drinks Packaging in the US - Category analysis
KEY DATA FINDINGS
Bag in box packaging for wine increases strongly due to lower production costs
Changing consumer preferences drive growth for the 739ml pack size in beer
Metal beverage cans is the preferred pack type for RTDs, due to portability and durability
Premiumisation through sustainability likely to be a key strategy in alcoholic drinks packaging
Shaped liquid cartons set to see growth as a pack type for wine due to convenience
Alcoholic Drinks Packaging in the US - Company Profiles
Packaging Industry in the US - Industry Overview
Packaging in 2023: The big picture
2023 key trends
Rise in unit volume sales of the 33g pack size due to growth of single-serve peanut butter packs
Starbucks looking to improve the attractiveness of fresh coffee beans with flexible plastic
Increasing popularity of the 739ml pack size in beer due to evolving consumer preferences
Glass jars gaining share in skin care packaging because of their visual appeal
Rise in use of blister and strip packs in gel air fresheners due to better portion control
New legislation aims to ban harmful substances in food packaging
Meal kit providers finding new ways to minimise packaging waste
The following categories and subcategories are included:
Alcoholic Drinks Packaging
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- Dark Beer
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- Flavoured/Mixed Lager
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- Domestic Lager
- Imported Lager
- Non/Low Alcohol Beer
- Stout
- Cider/Perry
- RTDs
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- Brandy and Cognac
- Liqueurs
- Rum
- Tequila (and Mezcal)
- Whiskies
- White Spirits
- Other Spirits
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- Fortified Wine and Vermouth
- Non-Grape Wine
- Sparkling Wine
- Still Light Grape Wine
- Non Alcoholic Wine
Alcoholic Drinks Packaging
This is the aggregation of beer, cider/perry, RTDs/high-strength premixes, spirits and wine.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Alcoholic Drinks Packaging research and analysis database.
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