Sean Kreidler Head of Research
tokyo
English, Spanish, Castilian
About Sean
Sean leads Euromonitor's syndicated market research product and service offering for Japan. He develops expert analyst teams that produce insightful market research to inform our clients' business decisions.
Expertise
Sean is responsible for delivering high quality market intelligence to a diverse client base across 30 fast moving consumer goods and services industries. Sean previously led market research projects on a variety of consumer industries across 20 countries in the Americas.
Related to Payments and Lending
Toys and Games Industry Overview
11 Aug 25This infographic highlights recent toys and games trends and Euromonitor's projections for the industry.
Euromonitor International
The Rise of Chinese Brands is Reshaping Southeast Asia’s Consumer Landscape
10 Jul 25Chinese companies are rapidly gaining ground in Southeast Asia, particularly in categories where they hold clear competitive advantages, such as electric vehicles, consumer electronics and home appliances. More recently, Chinese consumer goods brands have expanded their footprint, reflecting a broader push into lifestyle and daily-use categories; however, their success is not uniform.
Tim Chuah
Cute Economy: PopMart and Squishmallows Are Big with Kidults
4 Jul 25Traditional toy sales remain strong amid economic uncertainty, driven by adult consumers or “kidults” seeking nostalgia, comfort, and self-expression. As demographics shift, kidults are reshaping the toy industry, turning play into a meaningful, collectible experience.
Loo Wee Teck