PROSPECTS AND OPPORTUNITIES
Credit card minimum payment adjustments come under scrutiny
In Thailand, consumer credit has been under increasing scrutiny as the Bank of Thailand (BOT) adjusts policies to manage rising household debt. The minimum payment rate for credit cards was originally set to revert to 10% in 2024, the level in place before the pandemic.
BOT announces new measures to help vulnerable debtors
The Bank of Thailand (BOT) has introduced a series of financial measures aimed at supporting vulnerable debtors as the country continues to recover from economic challenges. These adjustments include changes to credit card minimum payment policies, debt consolidation strategies, and ongoing assistance for individuals facing persistent debt.
New virtual banks poised to transform consumer credit by providing better access to loans
Applications for virtual bank licenses are currently under review by the Bank of Thailand (BOT), with operations expected to begin in 2026. The establishment of virtual banks marks a significant shift in Thailand’s financial ecosystem, offering an innovative approach to banking and financial services.
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Overview:
Understand the latest market trends and future growth opportunities for the Consumer Credit industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Consumer Credit industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Consumer Credit in Thailand report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Consumer Credit in Thailand?
- What are the major trends key to understanding Consumer Credit in Thailand?
- How has COVID-19, recession and macroeconomic volatility impacted the market?
- How long will the market take to recover? What are the opportunities now?
- How will political context and shifting cultural values shape future growth?
- Where is future growth expected to be most dynamic?
Consumer Credit in Thailand - Category analysis
KEY DATA FINDINGS
Consumers navigate rising debt amid economic slowdown, rising living costs and stagnant incomes
Bank of Thailand intensifies efforts to tackle credit card defaults
Buy Now, Pay Later (BNPL) emerges as transformative credit model
Credit card minimum payment adjustments come under scrutiny
BOT announces new measures to help vulnerable debtors
New virtual banks poised to transform consumer credit by providing better access to loans
Consumer Lending in Thailand - Industry Overview
Consumer lending in 2024: The big picture
2024 key trends
Rising credit card debt poses concern over NPLs
Housing loan market faces ongoing challenges
BNPL emerges as new credit alternative
What next for consumer lending?
DISCLAIMER
The following categories and subcategories are included:
Consumer Credit
- Auto Lending
- Card Lending
- Durables Lending
- Education Lending
- Home Lending
- Other Personal Lending
Consumer Credit
Non-mortgage consumer debt extended to individuals for personal or household use including installment loans and credit cards. Examples of consumer credit include auto lending, card lending, durables lending, education lending, home lending and other personal loans. Consumer credit includes both revolving and non-revolving credit.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Consumer Credit research and analysis database.
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