PROSPECTS AND OPPORTUNITIES
Challenges ahead with competitive threats from within and without the category and extreme weather
Retail sales of fine wines/champagne and spirits are set to rise at a current value CAGR of 6% (2024 constant value CAGR of 3%) over the forecast period to reach BRL1.24billion in 2029.
Concept of premium shifting towards local appeal and emotional resonance
Given the need to manage their expenses, Brazilians with average incomes are reducing their consumption outside the home. Many consumers are reducing their purchases in some categories in order to save money, but at the same time indulgent consumption appears to be a compensation for such a trend.
Expanding consumer base and rising relevance of butecos
Fine wines is projected to record a current value CAGR of 6% (3% CAGR at 2024 constant prices) over the forecast period to reach sales of BRL638 million in 2029, with sales boosted by lower- and middle-income consumers shifting more socialising occasions into the home. The trend should act as an added buffer to retail sales of fine wines as consumers may decide to purchase a more high-end product to drink at home in lieu of the very high prices charged for the same item in the on-trade.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Fine Wines/Champagne and Spirits industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Fine Wines/Champagne and Spirits industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Fine Wines/Champagne and Spirits in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Fine Wines/Champagne and Spirits in Brazil?
- Which are the leading brands in Fine Wines/Champagne and Spirits in Brazil?
- How are products distributed in Fine Wines/Champagne and Spirits in Brazil?
- How important is tourism in evaluating demand for Fine Wines/Champagne and Spirits in Brazil?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 and global recession impacted demand for luxury goods? What are the opportunities amidst the adversity?
- Where is future growth expected to be most dynamic?
Fine Wines/Champagne and Spirits in Brazil - Category analysis
KEY DATA FINDINGS
Slowed sales reflect rebalancing, with at-home consumption trends persisting into 2024
Cachaça gains ground through impact of premiumisation trend
Distribution remains critical factor in product progress, while illicit trading continues to pose problems
Challenges ahead with competitive threats from within and without the category and extreme weather
Concept of premium shifting towards local appeal and emotional resonance
Expanding consumer base and rising relevance of butecos
Luxury Goods in Brazil - Industry Overview
Luxury goods in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for luxury goods?
DISCLAIMER
The following categories and subcategories are included:
Fine Wines/Champagne and Spirits
-
- Fine Champagne
- Other Fine Wine
-
- Luxury Brandy and Cognac
- Luxury Whiskies
- Other Luxury Spirits
Fine Wines/Champagne and Spirits
This is the aggregation of fine wines and luxury spirits.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Fine Wines/Champagne and Spirits research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!