PROSPECTS AND OPPORTUNITIES
Existing trends to contribute to positive outlook
Fine wines/champagne and spirits in Romania is poised to benefit from several evolving consumer trends over the forecast period, building upon the existing premiumisation momentum. Premiumisation will continue to drive growth as consumers increasingly seek quality and sophistication in their beverage choices, viewing these products as accessible luxuries.
Interest in sustainability and provenance to benefit local producers
Over the forecast period, there is likely to be a stronger emphasis on mindful drinking, aligning with the growing trend of health-conscious luxury consumers who prioritise quality over quantity. Sustainability will be a cornerstone of these efforts, with a focus on eco-friendly production practices, sustainable packaging solutions, and transparent sourcing.
Consumers to drive growth in premium at-home alcoholic beverages
The shift towards home consumption of fine wines/champagne and spirits in Romania is expected to continue and gain momentum over the forecast period. This trend is underpinned by the premiumisation movement, where consumers, particularly in the lower- and middle-income segments, are increasingly prioritising quality over quantity.
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Overview:
Understand the latest market trends and future growth opportunities for the Fine Wines/Champagne and Spirits industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Fine Wines/Champagne and Spirits industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Fine Wines/Champagne and Spirits in Romania report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Fine Wines/Champagne and Spirits in Romania?
- Which are the leading brands in Fine Wines/Champagne and Spirits in Romania?
- How are products distributed in Fine Wines/Champagne and Spirits in Romania?
- How important is tourism in evaluating demand for Fine Wines/Champagne and Spirits in Romania?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 and global recession impacted demand for luxury goods? What are the opportunities amidst the adversity?
- Where is future growth expected to be most dynamic?
Fine Wines/Champagne and Spirits in Romania - Category analysis
KEY DATA FINDINGS
Premiumisation and sustainability drive positive performance in 2025
Pernod Ricard strengthens lead of highly fragmented competitive landscape
Mix of distribution channels supports visibility, access and growth
Existing trends to contribute to positive outlook
Interest in sustainability and provenance to benefit local producers
Consumers to drive growth in premium at-home alcoholic beverages
Luxury Goods in Romania - Industry Overview
Luxury goods in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for luxury goods?
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Fine Wines/Champagne and Spirits
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- Fine Champagne
- Other Fine Wine
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- Luxury Brandy and Cognac
- Luxury Whiskies
- Other Luxury Spirits
Fine Wines/Champagne and Spirits
This is the aggregation of fine wines and luxury spirits.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Fine Wines/Champagne and Spirits research and analysis database.
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