PROSPECTS AND OPPORTUNITIES
Thailand’s home furnishings and LED lighting markets face short-term slowdown in 2025 but prepare for recovery through innovation and strategic adaptation
The Thai home furnishings market is expected to experience a downturn in 2025, influenced by subdued consumer spending, elevated household debt, and a sluggish residential real estate sector. The furniture and home décor manufacturing sectors are witnessing slowed sales growth due to fragile purchasing power and increased competition from imports.
AI and automation technologies revolutionise furniture design and production in Thailand
Thailand's furniture industry is poised for significant transformation as Artificial Intelligence (AI) and automation technologies become increasingly integrated into design and manufacturing processes. These advancements enable mass customisation, allowing consumers to personalise furniture to their preferences, while manufacturers benefit from enhanced efficiency and reduced waste.
Sustainable and smart innovations transforming Thailand's home living experience
In 2025, Thailand's home living sectors are embracing innovations that enhance both consumption and shopping experiences. In home textiles, there is a shift towards sustainable materials and digital advancements, aligning with global trends emphasising eco-conscious practices.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Home Furnishings industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Furnishings industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Furnishings in Thailand report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Furnishings in Thailand?
- Which are the leading brands in Home Furnishings in Thailand?
- How are products distributed in Home Furnishings in Thailand?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Home Furnishings?
- Has the economic fall-out of COVID-19 negatively or positively impacted consumer interest and demand for Home Furnishings?
- Where is future growth expected to be most dynamic?
Home Furnishings in Thailand - Category analysis
KEY DATA FINDINGS
Home furnishings sees uneven recovery due to economic strain and shifting consumer priorities
IKEA and Index Living Mall lead Thailand’s home furnishings market in 2024 by addressing affordability and sustainability demands
Thailand’s home furnishings retailers adapt to economic headwinds in 2024 by boosting omnichannel strategies and value offerings across key channels
Thailand’s home furnishings and LED lighting markets face short-term slowdown in 2025 but prepare for recovery through innovation and strategic adaptation
AI and automation technologies revolutionise furniture design and production in Thailand
Sustainable and smart innovations transforming Thailand's home living experience
Home and Garden in Thailand - Industry Overview
Home and garden in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for home and garden?
DISCLAIMER
The following categories and subcategories are included:
Home Furnishings
-
-
- Bath Textiles
- Bed Textiles
- Kitchen and Dining Textiles
- Living Room Textiles
- Rugs
-
-
- Beds
- Chests of Drawers
- Mattresses
- Wardrobes
- Dining Furniture
- Home Office Furniture
- Kitchen Furniture
- Living Room Furniture
-
- Sofa Beds
- Other Sofas
- Other Sitting Furniture
- Storage Furniture
- Other Indoor Furniture
-
-
- Blinds
- Curtains
-
-
-
- Charcoal Barbecues
- Electric Barbecues
- Gas Barbecues
- Outdoor Furniture
-
-
- Lighting Fixtures
-
- Incandescent Lamps
- Halogen Lamps
- Linear Fluorescent Lamps (LFL)
- Compact Fluorescent Lamps (CFL)
- Light-Emitting Diode Lamps (LED)
Home Furnishings
The furniture and other moveable articles in a home that are necessary or useful for comfort and convenience. Items must be new when sold to the consumer; second-hand/used home furnishings are excluded. Antiques are also excluded. Home furnishings refers to indoor living (home textiles, indoor furniture and window coverings), outdoor living (BBQ's, garden sheds and outdoor furniture) and lighting (lighting sources and light fixtures).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Furnishings research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!