PROSPECTS AND OPPORTUNITIES
Modular and multi-functional furniture fuel space optimisation trend in Singapore's compact living spaces
Home furnishings is expected to see an uptick in sales over the forecast period, following a slight slump in 2025. Positive sales drivers include the rising demand for modular and multi-functional furniture which fit Singapore’s compact living spaces.
Affordable premium furniture set to support growth as brands deliver luxury at accessible prices
Affordable premium furniture is set to support growth over the forecast period, fuelled by a rising middle-income group which desires the luxury look and feel without the high price tags. These consumers value aesthetic appeal, quality craftsmanship, and long-lasting durability, while remaining cost-conscious and digitally adept.
Home accessories and décor supported by social media and seasonal trends, driving personalised interiors
Singapore’s home furnishing market is expected to experience a surge in demand for home accessories and décor, as consumers increasingly seek to create personalised and expressive living spaces beyond basic furniture. This trend is driven by a rising interest in interior aesthetics and the influence of social media, with more homeowners investing in items such as home textiles, rugs, lighting, wall art, tableware, mirrors, decorative objects, and scent diffusers to enhance the mood and identity of their homes.
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Overview:
Understand the latest market trends and future growth opportunities for the Home Furnishings industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Furnishings industry in Singapore, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Furnishings in Singapore report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Furnishings in Singapore?
- Which are the leading brands in Home Furnishings in Singapore?
- How are products distributed in Home Furnishings in Singapore?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Home Furnishings?
- Has the economic fall-out of COVID-19 negatively or positively impacted consumer interest and demand for Home Furnishings?
- Where is future growth expected to be most dynamic?
Home Furnishings in Singapore - Category analysis
KEY DATA FINDINGS
Home and kitchen trends in Singapore shift towards sustainability, space-saving options, and smart designs,
Ikea maintains its leading company place in home furnishings, thanks to innovation, affordability, and sustainability
Home products specialists maintain the strongest distribution share
Modular and multi-functional furniture fuel space optimisation trend in Singapore's compact living spaces
Affordable premium furniture set to support growth as brands deliver luxury at accessible prices
Home accessories and décor supported by social media and seasonal trends, driving personalised interiors
Home and Garden in Singapore - Industry Overview
Home and garden in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for home and garden?
DISCLAIMER
The following categories and subcategories are included:
Home Furnishings
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- Bath Textiles
- Bed Textiles
- Kitchen and Dining Textiles
- Living Room Textiles
- Rugs
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- Beds
- Chests of Drawers
- Mattresses
- Wardrobes
- Dining Furniture
- Home Office Furniture
- Kitchen Furniture
- Living Room Furniture
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- Sofa Beds
- Other Sofas
- Other Sitting Furniture
- Storage Furniture
- Other Indoor Furniture
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- Blinds
- Curtains
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- Charcoal Barbecues
- Electric Barbecues
- Gas Barbecues
- Outdoor Furniture
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- Lighting Fixtures
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- Incandescent Lamps
- Halogen Lamps
- Linear Fluorescent Lamps (LFL)
- Compact Fluorescent Lamps (CFL)
- Light-Emitting Diode Lamps (LED)
Home Furnishings
The furniture and other moveable articles in a home that are necessary or useful for comfort and convenience. Items must be new when sold to the consumer; second-hand/used home furnishings are excluded. Antiques are also excluded. Home furnishings refers to indoor living (home textiles, indoor furniture and window coverings), outdoor living (BBQ's, garden sheds and outdoor furniture) and lighting (lighting sources and light fixtures).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Furnishings research and analysis database.
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