PROSPECTS AND OPPORTUNITIES
Boycotts could have long-term impact on the market
Some consumers boycotted a number of international limited-service restaurant chains in Saudi Arabia towards the end of the review period, in response to the Israeli-Hamas war. This inadvertently created opportunities for local competitors to gain market share.
Loyalty programmes to boost sales
Many limited-service restaurant chains in Saudi Arabia have introduced digital loyalty programs like Aura by Alshaya, allowing customers to earn points with every purchase. These points can later be redeemed for discounts, free items, or exclusive rewards.
Food delivery apps offer further growth potential
The food delivery market in Saudi Arabia has experienced significant growth in recent years, driven by technological advancements, shifting consumer preferences, and the lasting impact of the COVID-19 pandemic. With a young, tech-savvy population, food delivery services have become an integral part of daily life in the Kingdom, with consumers increasingly relying on mobile apps and digital platforms for convenience.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Limited-Service Restaurants industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Limited-Service Restaurants industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Limited-Service Restaurants in Saudi Arabia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Limited-Service Restaurants in Saudi Arabia?
- Which are the leading brands in Limited-Service Restaurants in Saudi Arabia?
- How are multinational and local operators competing and expanding in Saudi Arabia?
- How are consumer lifestyle trends and eating habits shaping Limited-Service Restaurants in Saudi Arabia?
- How is the Limited-Service Restaurants industry adapting to a post-COVID-19 market environment? Where are the opportunities amidst the challenges?
- How significant are health considerations in shaping the future of Limited-Service Restaurants in Saudi Arabia? Which of these trends hold the greatest potential demand?
- Where is future growth expected to be most dynamic?
Limited-Service Restaurants in Saudi Arabia - Category analysis
KEY DATA FINDINGS
Strong performance for limited service restaurants, with promotions remaining popular
Middle Eastern limited-service restaurants dominate in terms of outlet numbers
Health and wellness trend has growing influence on menus
Boycotts could have long-term impact on the market
Loyalty programmes to boost sales
Food delivery apps offer further growth potential
Consumer Foodservice in Saudi Arabia - Industry Overview
Consumer foodservice in 2024: The big picture
2024 key trends
Competitive landscape
Independent foodservice developments
What next for consumer foodservice?
DISCLAIMER
The following categories and subcategories are included:
Limited-Service Restaurants
- Chained Limited-Service Restaurants
- Independent Limited-Service Restaurants
-
-
- Chained Asian Limited-Service Restaurants
- Independent Asian Limited-Service Restaurants
-
- Chained Bakery Products Limited-Service Restaurants
- Independent Bakery Products Limited-Service Restaurants
-
- Chained Burger Limited-Service Restaurants
- Independent Burger Limited-Service Restaurants
-
- Chained Chicken Limited-Service Restaurants
- Independent Chicken Limited-Service Restaurants
-
- Chained Convenience Stores Limited-Service Restaurants
- Independent Convenience Stores Limited-Service Restaurants
-
- Chained Fish Limited-Service Restaurants
- Independent Fish Limited-Service Restaurants
-
- Chained Ice Cream Limited-Service Restaurants
- Independent Ice Cream Limited-Service Restaurants
-
- Chained Latin American Limited-Service Restaurants
- Independent Latin American Limited-Service Restaurants
-
- Chained Middle Eastern Limited-Service Restaurants
- Independent Middle Eastern Limited-Service Restaurants
-
- Chained Pizza Limited-Service Restaurants
- Independent Pizza Limited-Service Restaurants
-
- Chained Other Limited-Service Restaurants
- Independent Other Limited-Service Restaurants
-
Limited-Service Restaurants
Limited-Service Restaurants (LSR) combine fast food and 100% home delivery/takeaway outlets. These outlets offer limited menus with items that can be prepared quickly. Customers typically order, pay, and pick up their order from a counter, though some outlets can have limited table service. This also includes 100% Home Delivery/Takeaway which provide no facilities for consumption on the premises. LSR tend to specialize in one or two main entrees such as hamburgers, pizza, or chicken, but they usually also provide drinks, salads, ice cream, dessert, etc. Food preparation is generally simple and involves one or two steps, allowing for kitchen staffs generally consisting of younger, unskilled workers rather than professional chefs. Other key characteristics include: • A standardised and restricted menu • Tight individual portion control on all ingredients and on the finished product • Individual packaging of each item • Counter service • For Chained Limited Service Restaurants, chained and franchised operations which operate under a uniform fascia and corporate identity • Any outlet offering full-service restaurant seating with servers would be excluded, even if delivery service is available.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Limited-Service Restaurants research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!