PROSPECTS AND OPPORTUNITIES
Homewares expected to face challenges over the forecast period
Sales of homewares are projected to post a small decline in value terms (at constant 2024 prices) over the forecast period with this expected to be influenced by several interrelated factors. While the kitchen category, particularly cookware, has shown resilience due to the increase in home cooking and health-conscious lifestyles, overall market growth is expected to be tempered by demographic shifts and economic considerations.
Innovation likely to be driven by concerns around sustainability and compact living
In the forecast period, Japan’s homewares market is likely to see innovation centred around sustainability, compact living, and smart functionality. Nitori Co Ltd is expected to expand its product line with modular kitchen and food storage solutions suited to small urban spaces, alongside potential smart home integrations, as it looks to deliver accelerated growth across Asia.
E-commerce expected to win further share
E-commerce is projected to increase its share of sales in homewares over the forecast period as increasing numbers of consumers go online for various good. Consumers are embracing omnichannel shopping and are increasingly expecting seamless experiences between online and offline stores.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Homewares industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Homewares industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Homewares in Japan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Homewares in Japan?
- Which are the leading brands in Homewares in Japan?
- How are products distributed in Homewares in Japan?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Homewares?
- Has the economic fall-out of COVID-19 negatively or positively impacted consumer interest and demand for Homewares?
- Where is future growth expected to be most dynamic?
Homewares in Japan - Category analysis
KEY DATA FINDINGS
Sales benefit from the push towards healthy and efficient home cooking solutions
Competitive gains fueled by strategic expansion, digital integration, and consumer-centric innovation in Japan’s homewares market
Retailers focus on store expansions, omnichannel integration, and curated shopping experiences
Homewares expected to face challenges over the forecast period
Innovation likely to be driven by concerns around sustainability and compact living
E-commerce expected to win further share
Home and Garden in Japan - Industry Overview
Home and garden in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for home and garden?
DISCLAIMER
The following categories and subcategories are included:
Homewares
-
- Beverageware
- Cutlery
- Dinnerware
-
-
- Ovenware
- Stove Top Cookware
-
- Food Storage
- Kitchen Utensils
-
Homewares
Cooking utensils, dishes, tableware, cutlery, drinkware, serving trays and other small articles used in a home. Items must be new when sold to the consumer. Second-hand / used homewares are excluded, as are antique sales. Homewares refers to dining (beverageware, cutlery and dinnerware) and kitchen (cookware and kitchenware).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Homewares research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!