PROSPECTS AND OPPORTUNITIES
Economic turbulence expected to dampen growth and shift spending priorities
Over the forecast period, homewares in Argentina is expected to face slower growth, as macroeconomic instability continues to erode consumer confidence and spending capacity. The country’s austerity measures, currency devaluation and persistent inflation are reducing disposable incomes and prompting households to focus on essential purchases.
Demographic segmentation to influence product design and retail strategies
Demographic shifts in Argentina are expected to play a critical role in shaping the homewares market, particularly as consumer values and lifestyles evolve across age groups, genders, and living arrangements. Urban Millennials and Gen Z consumers are anticipated to drive demand for customisable, sustainable, and design-forward homewares that reflect personal identity.
Innovation to drive premiumisation through functionality, hygiene and smart features
Innovation is set to redefine consumer expectations in homewares in Argentina, particularly through the adoption of smart technologies and advanced materials. Products incorporating antimicrobial coatings and self-cleaning surfaces are expected to gain popularity, as hygiene continues to be a priority in post-pandemic consumer habits.
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Overview:
Understand the latest market trends and future growth opportunities for the Homewares industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Homewares industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Homewares in Argentina report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Homewares in Argentina?
- Which are the leading brands in Homewares in Argentina?
- How are products distributed in Homewares in Argentina?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Homewares?
- Has the economic fall-out of COVID-19 negatively or positively impacted consumer interest and demand for Homewares?
- Where is future growth expected to be most dynamic?
Homewares in Argentina - Category analysis
KEY DATA FINDINGS
Dining category fuels growth through design, culture and digital accessibility
Rigolleau leads a dynamic competitive landscape by combining tradition with innovation
Non-grocery retailers dominate the market through breadth of range and omnichannel strategies
Economic turbulence expected to dampen growth and shift spending priorities
Demographic segmentation to influence product design and retail strategies
Innovation to drive premiumisation through functionality, hygiene and smart features
Home and Garden in Argentina - Industry Overview
Home and garden in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for home and garden?
DISCLAIMER
The following categories and subcategories are included:
Homewares
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- Beverageware
- Cutlery
- Dinnerware
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- Ovenware
- Stove Top Cookware
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- Food Storage
- Kitchen Utensils
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Homewares
Cooking utensils, dishes, tableware, cutlery, drinkware, serving trays and other small articles used in a home. Items must be new when sold to the consumer. Second-hand / used homewares are excluded, as are antique sales. Homewares refers to dining (beverageware, cutlery and dinnerware) and kitchen (cookware and kitchenware).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Homewares research and analysis database.
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