PROSPECTS AND OPPORTUNITIES
Demand for premium and high-quality homewares to grow over the forecast period
Over the forecast period, the homewares category is expected to experience a modest recovery, driven primarily by demand for durable, functional, and aesthetically pleasing products. While the market remains saturated and innovation appears relatively limited, there is continued interest in high-quality items that combine style and performance.
Compact urban living spaces drive demand for functional and space-efficient homewares
As urbanisation progresses and residential spaces become smaller, Swiss consumers are increasingly seeking homewares that offer both functionality and space efficiency. Compact living calls for clever storage solutions and flexible, multi-use products that can adapt to different needs and room configurations.
Swiss regulation of PFAS drives innovation in safe and sustainable cookware
Switzerland’s alignment with stricter European regulations on per- and polyfluoroalkyl substances (PFAS) is accelerating a shift in consumer preferences toward safer and more transparent cookware options. With heightened public awareness around the health and environmental risks of chemical coatings, demand is rising for products made without PFAS, PTFE, and PFOA.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Homewares industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Homewares industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Homewares in Switzerland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Homewares in Switzerland?
- Which are the leading brands in Homewares in Switzerland?
- How are products distributed in Homewares in Switzerland?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Homewares?
- Has the economic fall-out of COVID-19 negatively or positively impacted consumer interest and demand for Homewares?
- Where is future growth expected to be most dynamic?
Homewares in Switzerland - Category analysis
KEY DATA FINDINGS
Home-centred lifestyles sustain category growth as kitchenware and storage drive demand
Migros Genossenschaftsbund eG strengthens leadership through private label focus and store investment
E-commerce accelerates in homewares, led by smaller-ticket purchases and digital convenience
Demand for premium and high-quality homewares to grow over the forecast period
Compact urban living spaces drive demand for functional and space-efficient homewares
Swiss regulation of PFAS drives innovation in safe and sustainable cookware
Home and Garden in Switzerland - Industry Overview
Home and garden in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for home and garden?
DISCLAIMER
The following categories and subcategories are included:
Homewares
-
- Beverageware
- Cutlery
- Dinnerware
-
-
- Ovenware
- Stove Top Cookware
-
- Food Storage
- Kitchen Utensils
-
Homewares
Cooking utensils, dishes, tableware, cutlery, drinkware, serving trays and other small articles used in a home. Items must be new when sold to the consumer. Second-hand / used homewares are excluded, as are antique sales. Homewares refers to dining (beverageware, cutlery and dinnerware) and kitchen (cookware and kitchenware).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Homewares research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!