PROSPECTS AND OPPORTUNITIES
Growth driven by innovation and sustainability
The homewares market is poised for a period of recovery between 2025 and 2029, driven by evolving consumer preferences, technological advancements, and an increased focus on sustainability. Brands like Ikea are leading this shift, with initiatives such as the Circular Hub, which encourages the reuse and recycling of products, offering customers eco-friendly alternatives and helping to reduce waste.
Rising demand for premium beverageware that enhances the drinking experience
Dutch consumers are becoming more discerning about the quality and aesthetics of their beverageware, seeking items that enhance their drinking experience. Brands like Bormioli Rocco have introduced premium glassware collections with innovative designs and increased durability.
Philips and Scanpan to lead innovation with smart appliances and sustainable cookware
Philips is expected to continue driving innovation in kitchen technology over the forecast period. The brand’s smart kitchen appliances, such as smart air fryers and smart cooking systems like the Philips PerfectCare range, are anticipated to become even more advanced.
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Overview:
Understand the latest market trends and future growth opportunities for the Homewares industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Homewares industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Homewares in Netherlands report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Homewares in Netherlands?
- Which are the leading brands in Homewares in Netherlands?
- How are products distributed in Homewares in Netherlands?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Homewares?
- Has the economic fall-out of COVID-19 negatively or positively impacted consumer interest and demand for Homewares?
- Where is future growth expected to be most dynamic?
Homewares in the Netherlands - Category analysis
KEY DATA FINDINGS
Economic uncertainty and persistent inflationary pressures affect consumer spending and confidence
Ikea maintains its leadership with innovation and strategic expansion
Non-grocery retailers dominate, while direct selling grows with personalised offerings
Growth driven by innovation and sustainability
Rising demand for premium beverageware that enhances the drinking experience
Philips and Scanpan to lead innovation with smart appliances and sustainable cookware
Home and Garden in the Netherlands - Industry Overview
Home and garden in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for home and garden?
DISCLAIMER
The following categories and subcategories are included:
Homewares
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- Beverageware
- Cutlery
- Dinnerware
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- Ovenware
- Stove Top Cookware
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- Food Storage
- Kitchen Utensils
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Homewares
Cooking utensils, dishes, tableware, cutlery, drinkware, serving trays and other small articles used in a home. Items must be new when sold to the consumer. Second-hand / used homewares are excluded, as are antique sales. Homewares refers to dining (beverageware, cutlery and dinnerware) and kitchen (cookware and kitchenware).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Homewares research and analysis database.
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