PROSPECTS AND OPPORTUNITIES
Growing demand expected for premium and luxury cars as they convey status and wealth
Premium and luxury cars in South Korea is anticipated to witness steady growth from 2025 to 2030, with a compound annual growth rate (CAGR) of 4% in retail current value terms (2025 constant value CAGR of 2%). This growth trajectory is expected to be supported by the economic resilience of high-net-worth individuals (HNWIs), for whom these vehicles are strongly associated with status and wealth.
Luxury car manufacturers will prioritise advanced technology and sustainability
Between 2025 and 2030, key producers of premium and luxury vehicles in South Korea are expected to prioritise the integration of advanced connectivity and smart technology features. The market is anticipated to focus on creating seamless digital ecosystems within vehicles, characterised by sophisticated infotainment systems, real-time data connectivity, and enhanced user interfaces, thereby catering to the high expectations of affluent buyers.
Luxury manufacturers set to launch electric vehicles with advanced features
With the rising demand for environmentally friendly cars, several premium and luxury electric and hybrid cars are slated for launch in South Korea in late 2025 and in 2026, underscoring the commitment of key manufacturers to sustainability and advanced technology. After a global reveal and production start in September 2025, the BMW iX3, the first Neue Klasse model to enter series production, is scheduled for launch in South Korea in early to mid-2026.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Premium and Luxury Cars industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Premium and Luxury Cars industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Premium and Luxury Cars in South Korea report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Premium and Luxury Cars in South Korea?
- Which are the leading brands in Premium and Luxury Cars in South Korea?
- How are products distributed in Premium and Luxury Cars in South Korea?
- How important is tourism in evaluating demand for Premium and Luxury Cars in South Korea?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 and global recession impacted demand for luxury goods? What are the opportunities amidst the adversity?
- Where is future growth expected to be most dynamic?
Premium and Luxury Cars in South Korea - Category analysis
KEY DATA FINDINGS
Premium and luxury cars sees growth due to sustainable options and experiences
Growing demand for premium and luxury cars driven not just by comfort, but by technological advancements
Luxury car brands drive innovation with eco-friendly models
Growing demand expected for premium and luxury cars as they convey status and wealth
Luxury car manufacturers will prioritise advanced technology and sustainability
Luxury manufacturers set to launch electric vehicles with advanced features
Luxury Goods in South Korea - Industry Overview
Luxury goods in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for luxury goods?
COUNTRY REPORTS DISCLAIMER
Premium and Luxury Cars
Passenger car vehicles providing exceptional comfort, aimed at the premium market and at drivers wanting a higher level of performance and handling or a vehicle that gives the impression of being capable of high-speed motoring. These cars are generally designed to appeal to high earning, status led consumers and generally retail at US$75,000 plus Example models include: Aston Martin, Ferrari, Jaguar, Bentley, Porsche, McLaren, Maserati, Rolls-Royce and Tesla
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Premium and Luxury Cars research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!