PROSPECTS AND OPPORTUNITIES
Water consumption concerns and lower prices to support growth
The dishwashers category in Chile is expected to continue to perform positively in the forecast period, as consumers increase their awareness of the water saving capabilities of the category. Lower prices will also enable the category to continue to gain household penetration.
Solid residue treatment increases costs for all players
One of the challenges faced by Midea and any new entrant into the local market, the mandatory solid residue treatment process established by the EPR (Extended Producer Responsibility) Law, which demands that manufacturers and retailers are responsible for the pick-up of solid residue, is impacting the operations of all players in the market. Companies are having to cope with the costs associated with dealing with the end of their products’ lifecycles and are expected to continue to establish partnerships with specialised companies to recycle their products.
Post-sales services could strongly affect brand loyalty
Another challenge for all players is the relevance of the technical support provided by established and upcoming brands. The Chilean consumer tends to be cautious about product maintenance policies, which represent a potentially important aspect of the consumer journey.
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Overview:
Understand the latest market trends and future growth opportunities for the Dishwashers industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dishwashers industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dishwashers in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dishwashers in Chile?
- Which are the leading brands in Chile?
- How are products distributed in Chile?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Dishwashers in Chile - Category analysis
KEY DATA FINDINGS
Household penetration increases as consumers understand benefits
High costs lead Bosch to shift its Chile operations
Midea grows with low-price strategy
Water consumption concerns and lower prices to support growth
Solid residue treatment increases costs for all players
Post-sales services could strongly affect brand loyalty
Consumer Appliances in Chile - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Dishwashers
- Built-in Dishwashers
- Freestanding Dishwashers
Dishwashers
A dishwasher is a device for cleaning crockery and cutlery. Freestanding models are commonly available in full-size, slimline and compact variants. Built-in machines can be fully integrated (completely hidden by a door front and have their controls at the top of the dishwasher door on the inside), semi-integrated which are covered by a matching kitchen door up to the height drawer, which are usually built in at chest height to make loading easier.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dishwashers research and analysis database.
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