Consumers’ perception of dishwashers will change over the forecast period, in line with their lifestyles. While currently not regarded as a priority purchase, dishwashers will be increasingly perceived as a necessity, as Romanians will lead increasingly hectic lifestyles and will want to spend less time on household chores.
As with most major appliances, consumers are changing their perspective and regard dishwashers as long-term investments. Consequently, they are more likely to purchase high-quality, more expensive products, especially in the context of better access to flexible credit solutions (such as co-branded credit cards, Buy Now, Pay Later solutions etc.
Dishwashers will become a more integral part of modern lifestyles in Romania. Built-in dishwashers will grow at a faster rate, as consumers are more preoccupied with the design of their kitchens, and many want well-integrated appliances in this space.
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Understand the latest market trends and future growth opportunities for the Dishwashers industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Dishwashers
A dishwasher is a device for cleaning crockery and cutlery. Freestanding models are commonly available in full-size, slimline and compact variants. Built-in machines can be fully integrated (completely hidden by a door front and have their controls at the top of the dishwasher door on the inside), semi-integrated which are covered by a matching kitchen door up to the height drawer, which are usually built in at chest height to make loading easier.
See all of our definitionsThis report originates from Passport, our Dishwashers research and analysis database.
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