PROSPECTS AND OPPORTUNITIES
Value sales of experiential luxury expected to further increase
Over the forecast period, experiential luxury in Italy is expected to continue performing well, supported by an ongoing desire for luxury experiences, lifestyles, and hospitality. Following stagnation towards the end of the review period, the number of luxury foodservice outlets is expected to notably rise over the forecast period, along with value sales, although the category’s reach will remain somewhat limited compared to luxury hotels, with the latter continuing to drive overall demand.
New openings of luxury hotels in response to rising demand
Over the forecast period, the number of luxury hotels in Italy is expected to continue expanding, albeit at a marginally slower pace compared to the review period. This is likely to be more evident in Italy’s art cities.
Sustainability will be key aspect of future development for experiential luxury
Sustainability is expected to be among the key focus areas for players within experiential luxury to differentiate their offering from competitors and be more appreciated by consumers. In the coming years, luxury hotels and restaurants are expected to improve their practices to protect the environment, such as increase their usage of renewable energy, while reducing water waste and disposable products.
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Overview:
Understand the latest market trends and future growth opportunities for the Experiential Luxury industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Experiential Luxury industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Experiential Luxury in Italy report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Experiential Luxury in Italy?
- Which are the leading brands in Experiential Luxury in Italy?
- How are products distributed in Experiential Luxury in Italy?
- How important is tourism in evaluating demand for Experiential Luxury in Italy?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 and global recession impacted demand for luxury goods? What are the opportunities amidst the adversity?
- Where is future growth expected to be most dynamic?
Experiential Luxury in Italy - Category analysis
KEY DATA FINDINGS
An ongoing positive trend for experiential luxury in Italy
The launch of the Michelin Key and innovative yachts
Sustainability is on the rise within luxury hotels
Value sales of experiential luxury expected to further increase
New openings of luxury hotels in response to rising demand
Sustainability will be key aspect of future development for experiential luxury
Luxury Goods in Italy - Industry Overview
Luxury goods in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for luxury goods?
DISCLAIMER
The following categories and subcategories are included:
Experiential Luxury
- Luxury Foodservice
- Luxury Hotels
Experiential Luxury
This is an aggregation of Luxury Hotels and Luxury Foodservice.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Experiential Luxury research and analysis database.
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