PROSPECTS AND OPPORTUNITIES
Affluent inbound tourists to contribute to growth in experiential luxury
Experiential luxury in Turkey is anticipated to achieve steady growth in the forecast period, driven by a current value compound annual growth rate (CAGR) of 22% (constant value CAGR of 5%). This expansion will primarily be attributed to robust growth for luxury hotels, although luxury foodservice will also rise from a low base.
Experiential luxury anticipated to shift towards culture and wellness
Looking ahead to the latter half of 2025 and throughout 2026, luxury hotels is poised to become increasingly dynamic, driven by a growing consumer emphasis on experiences over goods. Luxury hotels is expected to experience accelerated investment, fuelled by converging trends that prioritise cultural heritage and exclusivity.
Luxury providers will adopt eco-friendly practices to drive differentiation
Between 2025 and 2030, sustainable and responsible travel options are poised to become increasingly integral to Turkey's experiential luxury landscape, influencing consumer choices and operational strategies. The integration of sustainable and responsible travel principles is expected to provide significant opportunities for differentiation and long-term value creation in experiential luxury.
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Overview:
Understand the latest market trends and future growth opportunities for the Experiential Luxury industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Experiential Luxury industry in Turkey, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Experiential Luxury in Turkey report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Experiential Luxury in Turkey?
- Which are the leading brands in Experiential Luxury in Turkey?
- How are products distributed in Experiential Luxury in Turkey?
- How important is tourism in evaluating demand for Experiential Luxury in Turkey?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 and global recession impacted demand for luxury goods? What are the opportunities amidst the adversity?
- Where is future growth expected to be most dynamic?
Experiential Luxury in Turkey - Category analysis
KEY DATA FINDINGS
More luxury consumers prioritise bespoke experiences over product acquisition
Luxury hospitality brands drive growth through local culture and food
Growing demand for personalised luxury experiences drives growth
Affluent inbound tourists to contribute to growth in experiential luxury
Experiential luxury anticipated to shift towards culture and wellness
Luxury providers will adopt eco-friendly practices to drive differentiation
Luxury Goods in Turkey - Industry Overview
Luxury goods in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for luxury goods?
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Experiential Luxury
- Luxury Foodservice
- Luxury Hotels
Experiential Luxury
This is an aggregation of Luxury Hotels and Luxury Foodservice.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Experiential Luxury research and analysis database.
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