Sales of imaging devices are expected to continue declining at a rapid pace over the forecast period overall. Sales of these products will continue to be challenged by substitution with smartphones.
In order to sustain demand players will likely focus on making technological improvements, such as a longer battery life, faster charging, more intuitive touchscreen user interfaces and custom functions. Players will likely also look to incorporate eco-friendly materials and power sourcing, such as solar-assisted charging, while making broader use of sustainable, recyclable and biodegradable materials.
Given the overarching trend of declining interest among general consumers, manufacturers of imaging devices are shifting their focus towards professional and semi-professional users. Semi-professional consumers, who often engage in activities like vlogging on platforms such as TikTok, YouTube and Instagram, are looking for compact, easy-to-carry imaging devices that offer superior photo and video quality compared to typical smartphones.
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Understand the latest market trends and future growth opportunities for the Imaging Devices industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Imaging Devices
This report originates from Passport, our Imaging Devices research and analysis database.
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