PROSPECTS AND OPPORTUNITIES
High quality smartphone cameras will continue to challenge forecast sales of imaging devices
Sales of imaging devices in Canada are expected to continue declining over the forecast period, with digital cameras showing the slowest rate of decline among subcategories. Smartphones have become the preferred option for non-professional photographers, offering convenience, instant sharing, and increasingly sophisticated camera capabilities.
Enhanced autofocus systems are set to be a rising trend over the forecast period
The divide between the convenience of mirrorless models and the precision of DSLRs is beginning to disappear, as hybrid technologies emerge to combine the strengths of both systems. These advancements aim to simplify the shooting process while enhancing creative flexibility and operational efficiency, supporting intuitive workflows for both amateur and professional users.
Adapting to niche demands will be key to competing in a declining market
In a declining but still competitive imaging devices market, adapting to evolving consumer needs will be essential for capturing and maintaining share. Growing demand for high-quality imaging solutions, particularly among professionals and content creators, is driving innovation among manufacturers.
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Overview:
Understand the latest market trends and future growth opportunities for the Imaging Devices industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Imaging Devices industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Imaging Devices in Canada report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Imaging Devices in Canada?
- Which are the leading brands in Canada?
- How are products distributed in Canada?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Imaging Devices in Canada - Category analysis
KEY DATA FINDINGS
Retail volume declines amid the rising use of smartphones in Canada
Canon Canada Inc maintains its lead in imaging devices, as GoPro shows resilience
Retail e-commerce strengthens its lead while Best Buy expands its footprint
High quality smartphone cameras will continue to challenge forecast sales of imaging devices
Enhanced autofocus systems are set to be a rising trend over the forecast period
Adapting to niche demands will be key to competing in a declining market
Consumer Electronics in Canada - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Imaging Devices
- Digital Cameras
- Digital Camcorders
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Imaging Devices research and analysis database.
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