PROSPECTS AND OPPORTUNITIES
Smartphones will continue to challenge imaging devices
The advance of smartphone camera technology is expected to continue to challenge sales of imaging devices in Brazil in the forecast period. With increasingly sophisticated features such as multiple lenses, advanced image stabilisation, and superior low-light performance, smartphones are becoming the go-to choice for everyday photography.
Digital camcorders set to continue to fade for general use
The decline in demand for digital camcorders is set to continue in Brazil, driven largely by the growing sophistication of smartphone cameras. Consumers prefer the convenience of using a single device for both photographs and videos, leaving digital camcorders relevant only to a small, niche segment.
Outdoor activities will help maintain the focus on imaging devices
Brazilians’ growing interest in outdoor sports is expected to give imaging devices, particularly more rugged models, such as from GoPro, a chance to shine. Enthusiasts of adventure sports such as surfing, hiking, and cycling are increasingly turning to action cameras to capture their experiences, as smartphones often fall short in such challenging environments.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Imaging Devices industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Imaging Devices industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Imaging Devices in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Imaging Devices in Brazil?
- Which are the leading brands in Brazil?
- How are products distributed in Brazil?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Imaging Devices in Brazil - Category analysis
KEY DATA FINDINGS
Imaging devices resurges along with the rise of nostalgia in the Brazilian market
Carnival and the return of digital cameras
E-commerce drives the reach of Fujifilm and GoPro amidst growing popularity
Smartphones will continue to challenge imaging devices
Digital camcorders set to continue to fade for general use
Outdoor activities will help maintain the focus on imaging devices
Consumer Electronics in Brazil - Industry Overview
Consumer electronics in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Imaging Devices
- Digital Cameras
- Digital Camcorders
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Imaging Devices research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!