PROSPECTS AND OPPORTUNITIES
Old cattle enter the dining scene and become a favourite amongst chefs
Meat is expected to maintain solid total volume growth in Brazil in the forecast period, with beef and veal set to see the strongest increase. The prioritisation of young cattle over older animals in meat production is long known by the industry, and largely driven by quality, tenderness, and market preferences.
Increasing concern with meat origin may boost subscription models
The increasing demand for more natural or organic meat, particularly organic chicken, is driven by growing consumer awareness of health, environmental, and ethical concerns. Consumers are seeking products that are free from artificial additives, hormones, and antibiotics, and which are produced in a sustainable way.
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Overview:
Understand the latest market trends and future growth opportunities for the Meat industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Meat industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Meat in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Meat in Brazil?
- What is the impact of commodity price fluctuations on local production and consumption?
- What are the key campaigns or legislation driving Meat sales?
- How are consumer attitudes towards fresh food evolving?
- How significant is health and wellness in shaping consumer demand?
- Where is future growth expected to be most dynamic?
Meat in Brazil - Category analysis
KEY DATA FINDINGS
Traditional consumption of meat keeps sales high despite challenges
Beef undergoes a gourmet trend, with less traditional cuts receiving new names
Old cattle enter the dining scene and become a favourite amongst chefs
Increasing concern with meat origin may boost subscription models
Fresh Food in Brazil - Industry Overview
Fresh food in 2024: The big picture
2024 key trends
Retailing developments
What next for fresh food?
DISCLAIMER
The following categories and subcategories are included:
Meat
- Beef and Veal
- Lamb, Mutton and Goat
- Pork
- Poultry
- Other Meat
Meat
This is the aggregation of beef & veal, lamb, mutton & goat, pork, poultry and other meat. Only include fresh, raw, uncooked and unprocessed meat whether packaged or unpackaged, chilled or frozen. All industrially packaged/processed meat products typically sold via the self-service counters in retail outlets are excluded. This category does not cover offal, animal fat, skins and hides.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Meat research and analysis database.
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