PROSPECTS AND OPPORTUNITIES
Smart wearables to continue to drive growth
Retail volume sales of wearable electronics are expected to continue to grow over the forecast period. The category’s performance will be affected by maturity as penetration increased over the review period and this will gradually limit growth from new purchases.
AI integration and more advanced wellness features
AI integration and more advanced wellness features will be the key focus area in technological advances and product innovation over the forecast period. Demand for such features will be supported by the further development of the health and wellness trend and consumers’ growing focus on quantification as they look to engage in optimally healthy lifestyles.
Potential for development of smart rings
Following the launch of the Samsung Galaxy Ring in 2025, smart rings represent a potential new trend in wearable electronics that could drive sales growth and add value to the category. The retail price of the product is rather high at EUR450 in 2025, which is set to limit its appeal to a small consumer base that is prepared to pay more for wearable electronics.
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Overview:
Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in Greece with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wearable Electronics industry in Greece, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Wearable Electronics in Greece report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Wearable Electronics in Greece?
- Which are the leading brands in Greece?
- How are products distributed in Greece?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Wearable Electronics in Greece - Category analysis
KEY DATA FINDINGS
Smart wearables driving growth
Info Quest Technologies set to extend lead
Importance of younger consumers supports strong e-commerce presence
Smart wearables to continue to drive growth
AI integration and more advanced wellness features
Potential for development of smart rings
Consumer Electronics in Greece - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Wearable Electronics
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- Activity Bands
- Activity Watch (Analogue)
- Activity Watch (Digital)
- Smart Wearables
Wearable Electronics
Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Wearable Electronics research and analysis database.
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