Sales of wearable electronics are expected to rise over the forecast period overall. Even before the pandemic, wearable electronics were beginning to be recognised as convenient health management devices.
Apple, the leading player in wearable electronics, boasted over 40% market share in 2018. By 2025, although its share has reduced to less than a quarter, Apple still maintains a significant lead over its closest competitors.
While smart rings have been quietly increasing in popularity, demand for smart glasses is also expanding, albeit with more perceived barriers. For instance, despite being on the market in the United States for over a year and a half, Meta’s Ray-Ban collaboration remains unavailable in Japan.
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Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Wearable Electronics
Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.
See all of our definitionsThis report originates from Passport, our Wearable Electronics research and analysis database.
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