PROSPECTS AND OPPORTUNITIES
Wearable electronics: a staple in health management
Sales of wearable electronics are expected to rise over the forecast period overall. Even before the pandemic, wearable electronics were beginning to be recognised as convenient health management devices.
Apple's assured leadership
Apple, the leading player in wearable electronics, boasted over 40% market share in 2018. By 2025, although its share has reduced to less than a quarter, Apple still maintains a significant lead over its closest competitors.
The gradual rise of smart glasses
While smart rings have been quietly increasing in popularity, demand for smart glasses is also expanding, albeit with more perceived barriers. For instance, despite being on the market in the United States for over a year and a half, Meta’s Ray-Ban collaboration remains unavailable in Japan.
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Overview:
Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wearable Electronics industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Wearable Electronics in Japan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Wearable Electronics in Japan?
- Which are the leading brands in Japan?
- How are products distributed in Japan?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Wearable Electronics in Japan - Category analysis
KEY DATA FINDINGS
Wearable electronics sees a shift in market dynamics
Huawei's strategic shift boosts momentum in smart wearables
The rise of smart rings in wearable electronics
Wearable electronics: a staple in health management
Apple's assured leadership
The gradual rise of smart glasses
Consumer Electronics in Japan - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Wearable Electronics
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- Activity Bands
- Activity Watch (Analogue)
- Activity Watch (Digital)
- Smart Wearables
Wearable Electronics
Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Wearable Electronics research and analysis database.
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