Sales of wearable electronics are expected to rise over the forecast period, albeit at a somewhat slower rate. Danish preferences for functionality and customisation will shift demand towards smart wearables.
Volume sales of activity bands are expected to decline as consumer demand shifts towards the greater functionality and versatility of smart wearables, despite their higher retail price points. However, activity bands will continue to have a niche appeal, particularly as a cost-efficient means for parents to track their children's activity levels.
There is an increased focus on health and wellness amongst Danish consumers, especially in the aftermath of the COVID-19 pandemic. Growing concerns over dietary habits and sedentary lifestyles will continue to drive underlying demand for wearable electronics and shape the direction of innovation.
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Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in Denmark with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wearable Electronics industry in Denmark, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Wearable Electronics
Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.
See all of our definitionsThis report originates from Passport, our Wearable Electronics research and analysis database.
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