PROSPECTS AND OPPORTUNITIES
Continued growth across multiple demand drivers
Over the forecast period, retail volume sales of wearable electronics in France are set to record a 1% CAGR to reach three million units. Lifestyle smartwatches will continue to gain traction as penetration remains unsaturated, and consumers seek to extend their personal tech ecosystems.
Category polarisation expected to intensify
In France, wearable electronics is likely to experience greater polarisation, with luxury brands such as Tag Heuer and Montblanc continuing to occupy a niche space, generating high value but low volumes. The availability of wearable OS platforms such as WatchOS may facilitate the entry of new players, further diversifying the market.
Second-hand market presents future opportunity for consumers
The second-hand market for wearable electronics in France is expected to become more attractive in the coming years, as product quality and longevity improve. Rapid innovation cycles currently limit second-hand penetration, but as innovation slows and product quality stabilises, this secondary channel is anticipated to gain significant momentum, particularly among eco-conscious consumers.
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Overview:
Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wearable Electronics industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Wearable Electronics in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Wearable Electronics in France?
- Which are the leading brands in France?
- How are products distributed in France?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Wearable Electronics in France - Category analysis
KEY DATA FINDINGS
Flat sales but smart wearables continues to drive overall demand
Apple leads, Garmin strengthens focus on sports, while others innovate for share gain
A focus on diversified distribution strategies
Continued growth across multiple demand drivers
Category polarisation expected to intensify
Second-hand market presents future opportunity for consumers
Consumer Electronics in France - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Wearable Electronics
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- Activity Bands
- Activity Watch (Analogue)
- Activity Watch (Digital)
- Smart Wearables
Wearable Electronics
Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Wearable Electronics research and analysis database.
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