Volume sales of wearable electronics are projected to record a strong growth across the forecast period. Several key factors are set to support this positive outlook, including shifting consumer lifestyles, the wide availability of brands across all price points, and a more favourable environment for imports.
Across the forecast period, one of the main drivers of growth for wearable electronics will be the growing enthusiasm among local consumers to engage in sports. Smartwatches have become the preferred device for runners and cyclists due to their ability to measure distances, pace per kilometer, and other key performance metrics.
Within smartwatches, alongside the health and wellness trend, an aspirational factor will play a significant role across the forecast period, as consumers perceive these devices as enhancing their fashion image or signalling wealth. Personality and status also serve as important motivators, particularly for more sophisticated smartwatches with advanced functionalities.
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Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wearable Electronics industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Wearable Electronics
Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.
See all of our definitionsThis report originates from Passport, our Wearable Electronics research and analysis database.
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