Cosmoprof North America (CPNA) is the leading business-to-business (B2B) beauty exhibition in the Americas. Recognised for its dynamic growth and unique programs, the event offers the entire beauty industry an opportunity to come together to make new relationships and foster collaborations.
Session title: The Future of Ingredient Led Beauty
Session description: Clean and conscious beauty, wellness, sustainability, and international beauty concepts have all contributed to the rise of ingredient-led beauty, while high-profile lawsuits and recalls have only increased consumer scrutiny and the weight of health considerations. As a result, consumers are driving demand for clean, clinical and efficacious brands, for authenticity and storytelling found in well-known beauty cultures, and for personalization through ingredients across beauty. Euromonitor will explore how these shifts in consumer behaviour are disrupting ingredients and claims in skin care and colour cosmetics, discussing future implications for US beauty and personal care.
Date and time of the EMI session: Tuesday July 23rd, 2024 from 4:30-5:30pm
Name and title of speaker involved: Olivia Stelmaszczyk, Senior Analyst - Beauty and Fashion
Register HERE.