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ISM Cologne 2024

Koelnmesse GmbH Messeplatz 1 50679 Köln Germany
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Tristan Höver Profile Picture
Tristan Höver Consultant
Ana Tique Profile Picture
Ana Tique Consultant

Session date and time:

28 January 2024 10:50 CET – 31 January 2024 10:20 CET

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Session title: 1) Anytime, Anywhere? The Evolution of Snackification 2) What Consumers Are Craving For: Global Consumer Trends in the Snacks industry

Session description: 1) Consumption habits and snack preferences are evolving in reaction to near constant societal change ranging from the impacts of COVID and vulnerabilities in supply chains to elevated inflation and the cost of living crisis. Despite the challenges, consumers remain persistent in adopting snacking routines and opting for convenient and indulgent quick meals. The appeal of snacks is anticipated to endure, but the opportunity is evolving. Euromonitor International will highlight critical changes in consumer snacking behaviour and what that means for snacks manufacturers and brands looking to stay relevant in this fast-changing consumer environment.

2) Every year, Euromonitor releases the Global Consumer Trends, a white paper preparing industries for the main consumer behaviours and preferences to look for in the near future. In this presentation, I will zoom into three trends that are specifically relevant to snack consumers: Ask AI, Delightful Distractions, and Wellness Pragmatists. Alongside them, I will also share some relevant results from our Consumer and Industry surveys and some case studies that illustrate how innovation is supporting these trends.

Date and time of EMI sessions: 28.January 2024, 10:50 – 11:10 CET/ 29. January.2024 10:20 – 10:40 CET/ 31.January 2024 10:00 – 10:20 CET 2) 28. January 2024, 16:30 – 17:00 CET / 30.January.2024. 15:00 – 15:30 CET

Name and titles of EMI speakers: Tristan Höver, Research Consultant. Ana Tique, Senior Research Analyst

Register HERE.

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