PROSPECTS AND OPPORTUNITIES
Beauty retailers will drive category growth
Beauty retailers continuously innovate and bring new developments into the market, which will drive category performance in the upcoming years. Fredrik & Louisa is celebrating its 40th anniversary by opening new flagship stores in Oslo City and Sundt in Bergen in early 2025.
Health & personal care retailers will continue to innovate
Normal is a discount retailer known for offering health and personal care products at competitive prices. The chain has been expanding its presence in Norway and other Nordic countries, focusing on providing a wide range of products, including cosmetics, hygiene items, and household goods.
Service and unique experiences will reinforce offline retailers
In cosmetics, professional assistance and the ability to test products are highly important, which provides significant benefits to stores over e-commerce. H&M Beauty launched its first two flagship stores in Oslo during 2023-2024.
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Overview:
Understand the latest market trends and future growth opportunities for the Health and Beauty Specialists industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Health and Beauty Specialists industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Health and Beauty Specialists in Norway report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Health and Beauty Specialists in Norway?
- Which are the leading retailers in Health and Beauty Specialists in Norway?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Health and Beauty Specialists in Norway - Category analysis
KEY DATA FINDINGS
Growing demand ensures success of beauty specialists
Robust growth is driven by pharmacies
Rituals leverage outdoor campaign to connect with urban consumers
Beauty retailers will drive category growth
Health & personal care retailers will continue to innovate
Service and unique experiences will reinforce offline retailers
Retail in Norway - Industry Overview
Retail in 2024: The big picture
The shift to online shopping regains momentum
Consumers still economise on non-essentials goods
What next for retail?
Informal retail
Opening hours for physical retail
Seasonality
Black Friday
Christmas
New Year
Back to School
DISCLAIMER
The following categories and subcategories are included:
Health and Beauty Specialists
- Beauty Specialists
- Pharmacies
- Optical Goods Stores
- Health and Personal Care Stores
Health and Beauty Specialists
The aggregation of beauty specialists, pharmacies, optical goods stores, and health and personal care stores.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Health and Beauty Specialists research and analysis database.
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