PROSPECTS AND OPPORTUNITIES
Health and beauty specialists projected to see steady growth over the forecast period
The health and beauty specialists category is projected to see slow but steady growth in value terms (at constant 2024 prices) over the forecast period. With inflation starting to stabilise it is expected that consumer confidence will gradually recover and consumers will become more willing to spend on quality products when it comes to both beauty and to health and personal care.
Health and personal care stores set to continue growing at the expense of pharmacies
The number of pharmacies in Belgium is expected to increase slightly but will remain well below levels seen at the start of the review period. This is due to increasing competition from both retail e-commerce and health and personal care stores.
Beauty specialists likely to see mounting competition with a growing focus on omnichannel strategies
The rapid development of e-commerce, coupled with the growing importance of the experience factor for consumers, is likely to push more beauty specialists to invest in omnichannel strategies, along the lines of the development seen from domestic skin care retailer Ray. The brand’s flagship concept store is likely to become more popular in Belgium, especially in big cities and high streets.
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Overview:
Understand the latest market trends and future growth opportunities for the Health and Beauty Specialists industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Health and Beauty Specialists industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Health and Beauty Specialists in Belgium report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Health and Beauty Specialists in Belgium?
- Which are the leading retailers in Health and Beauty Specialists in Belgium?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Health and Beauty Specialists in Belgium - Category analysis
KEY DATA FINDINGS
Beauty specialists bounce back
Fewer pharmacies, more health and personal care stores
Competitive landscape undergoing changes as pure online retailers open physical stores and The Body Shop exits the market
Health and beauty specialists projected to see steady growth over the forecast period
Health and personal care stores set to continue growing at the expense of pharmacies
Beauty specialists likely to see mounting competition with a growing focus on omnichannel strategies
Retail in Belgium - Industry Overview
Retail in 2024: The big picture
Retailer profit margins under pressure
Online retail continued to gain share in 2024
What next for retail?
Informal retail
Opening hours for physical retail
Seasonality
Christmas
Back To School
DISCLAIMER
The following categories and subcategories are included:
Health and Beauty Specialists
- Beauty Specialists
- Pharmacies
- Optical Goods Stores
- Health and Personal Care Stores
Health and Beauty Specialists
The aggregation of beauty specialists, pharmacies, optical goods stores, and health and personal care stores.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Health and Beauty Specialists research and analysis database.
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