PROSPECTS AND OPPORTUNITIES
Declining demand for bird food, but other pet food still offers growth opportunities
Over the forecast period, other pet food in Germany is expected to experience a weak performance, following a trend of diminishing positive momentum in previous years. A further decline in volume sales will be mainly driven by bird food, due to shifting consumer preferences and competitive pressures.
E-commerce will continue to transform distribution of other pet food
In the coming years, e-commerce sale of other pet food are expected to continue growing. Technological advances, such as the integration of AI, will enable personalised shopping experiences, while sustainable logistics solutions will appeal to the environmentally-conscious consumer.
Personalised nutrition and eco trends drive pet food evolution
In the coming years, other pet food is predicted to see the emergence of innovative products with a focus on sustainability, personalisation, and advanced nutrition. Players are pioneering lab-grown meat treats in countries outside of the EU, which could extend to Germany, offering eco-friendly alternatives to traditional feeds.
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Overview:
Understand the latest market trends and future growth opportunities for the Other Pet Food industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Pet Food industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Other Pet Food in Germany report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Other Pet Food in Germany?
- Which are the leading brands in Other Pet Food in Germany?
- How are products distributed in Other Pet Food in Germany?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Other Pet Food in Germany - Category analysis
KEY DATA FINDINGS
Health, humanisation, and sustainability are reshaping other pet food in Germany
Vitakraft strengthens lead, with trust, innovation and care in small pet nutrition
Digital shift in other pet food’s distribution landscape
Declining demand for bird food, but other pet food still offers growth opportunities
E-commerce will continue to transform distribution of other pet food
Personalised nutrition and eco trends drive pet food evolution
Pet Care in Germany - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Other Pet Food
- Bird Food
- Fish Food
- Small Mammal/Reptile Food
Other Pet Food
This is the aggregation of bird, fish and small mammal/reptile foods.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Other Pet Food research and analysis database.
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