PROSPECTS AND OPPORTUNITIES
Fluctuating consumption patterns and economic uncertainty to fuel price-led growth
Considering the shifts away from traditional formats and increasing demand for instinct-based home-prepared or prey feeding, volume sales of other pet food in the US are predicted to continue declining over the forecast period. As a result, any value growth will remain largely driven by pricing.
Evolving supply chains and retail fulfilment to pressure channel growth
Facing continuous shifts in available product formats, consumer lifestyles, and operational costs, the distribution landscape for other pet food will reflect limited dynamism in terms of future growth. Overall, sales will remain concentrated within e-commerce.
Innovation to focus on natural wellness trends
Considering growing shifts towards raw, home-prepared feeding, processed formats of other pet food will need to rely on functional claims and formulations. Over the forecast period, these will increasingly highlight similarities to nutrients between processed formats and “natural foraging” or “all prey” diets.
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Overview:
Understand the latest market trends and future growth opportunities for the Other Pet Food industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Pet Food industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Other Pet Food in USA report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Other Pet Food in USA?
- Which are the leading brands in Other Pet Food in USA?
- How are products distributed in Other Pet Food in USA?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Other Pet Food in the US - Category analysis
KEY DATA FINDINGS
Other pet food demand remains weak but premiumisation supports value sales
Premiumisation and format innovation create opportunities for smaller brands
E-commerce continues to dominate as consumers seek fresh formats
Fluctuating consumption patterns and economic uncertainty to fuel price-led growth
Evolving supply chains and retail fulfilment to pressure channel growth
Innovation to focus on natural wellness trends
Pet Care in the US - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Other Pet Food
- Bird Food
- Fish Food
- Small Mammal/Reptile Food
Other Pet Food
This is the aggregation of bird, fish and small mammal/reptile foods.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Other Pet Food research and analysis database.
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