PROSPECTS AND OPPORTUNITIES
Ongoing positive sales for other pet food, driven by small mammal food
Other pet food is expected to maintain positive sales over the forecast period, at relatively stable levels, supported by baseline demand. As seen in 2025, growth will continue to be driven by small mammal food in line with small mammal population growth.
Omnichannel expansion set to continue
Omnichannel expansion is set to continue in other pet food, with pet shops and superstores enhancing their online offers alongside expanding their physical stores. For example, it is reported that Maxi Zoo alone opened 47 new stores in Poland in 2024, with further expansion planned in 2025 and beyond.
New formats expected for aquatic enthusiasts
Although the fish population in Poland is expected to decline over the forecast period, there are some innovations expected for fish owners coming from established brands. Brands from Spectrum Brands Poland Sp zoo, such as the leading Tetra in fish food, are at the forefront of innovation here.
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Overview:
Understand the latest market trends and future growth opportunities for the Other Pet Food industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Pet Food industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Other Pet Food in Poland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Other Pet Food in Poland?
- Which are the leading brands in Other Pet Food in Poland?
- How are products distributed in Other Pet Food in Poland?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Other Pet Food in Poland - Category analysis
KEY DATA FINDINGS
Small mammals continue to be main contributors of growth in other pet food
Vitakraft maintains its overall lead, thanks to strength of its portofolio and poppularity of namesake brand in small mammal/reptile food
E-commerce remains strong for other pet food
Ongoing positive sales for other pet food, driven by small mammal food
Omnichannel expansion set to continue
New formats expected for aquatic enthusiasts
Pet Care in Poland - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Other Pet Food
- Bird Food
- Fish Food
- Small Mammal/Reptile Food
Other Pet Food
This is the aggregation of bird, fish and small mammal/reptile foods.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Other Pet Food research and analysis database.
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