PROSPECTS AND OPPORTUNITIES
Regulatory clarity and awareness campaigns may contribute to growth
Over the course of the forecast period, other pet food in India is expected to see slow and stable retail value growth rates at constant 2025 prices, with sales set to rise for all categories as the population of other pets continues to gradually increase. One of the biggest hurdles to the expansion of other pet food is the complex and often unclear legal status of certain pets in India.
Specialised and functional nutrition present premiumisation opportunities
While the majority of consumers in India remain price-conscious when it comes to purchasing other pet food, there is a growing niche of pet owners who are willing to invest in high-quality, species-specific nutrition. Opportunities exist in terms of developing functional food tailored to specific needs, such as high-protein formulations for active birds, gut health-focused food for reptiles, and vitamin-enriched diets for ageing fish.
Omnichannel expansion, with a focus on direct-to-consumer models
In 2025, retail e-commerce is expected to be the dominant distribution channel for the purchase of other pet food in India, and this is set to remain the case in the forecast period, due to the wide range of brands and products stocked. Also, as internet use increases in India and e-commerce improves, more people are likely to turn to online shopping for other pet food.
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Overview:
Understand the latest market trends and future growth opportunities for the Other Pet Food industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Pet Food industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Other Pet Food in India report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Other Pet Food in India?
- Which are the leading brands in Other Pet Food in India?
- How are products distributed in Other Pet Food in India?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Other Pet Food in India - Category analysis
KEY DATA FINDINGS
Growth for other pet food, but dominance of the informal market persists
Growing interest in exotic pets drives niche demand for specialised nutrition
Taiyo maintains its lead in other pet food
Regulatory clarity and awareness campaigns may contribute to growth
Specialised and functional nutrition present premiumisation opportunities
Omnichannel expansion, with a focus on direct-to-consumer models
Pet Care in India - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Other Pet Food
- Bird Food
- Fish Food
- Small Mammal/Reptile Food
Other Pet Food
This is the aggregation of bird, fish and small mammal/reptile foods.
See all of our definitionsWhy buy this report?
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This report originates from Passport, our Other Pet Food research and analysis database.
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