PROSPECTS AND OPPORTUNITIES
Positive outlook for potatoes as inflation eases and consumers resume typical spending
Inflation has already started to ease in 2024 and further price stabilisation is expected over the forecast period. By 2029, retail volume sales of potatoes are expected to reach over 310,000 tonnes, which is marginally higher than the peak of demand in 2021, before volume sales started to decline due to the increasing cost of living and inflation.
Innovation to help with improving yields and sustainability goals
One of the more challenging obstacles facing farmers is improving their annual yields for crops such as potatoes to meet the growing local and international demand, while also adhering to increasingly stricter sustainability standards. One such solution is a smart fertiliser called Lono, which was developed in the UK by Levity Crop Science.
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Overview:
Understand the latest market trends and future growth opportunities for the Starchy Roots industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Starchy Roots industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Starchy Roots in Australia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Starchy Roots in Australia?
- What is the impact of commodity price fluctuations on local production and consumption?
- What are the key campaigns or legislation driving Starchy Roots sales?
- How are consumer attitudes towards fresh food evolving?
- How significant is health and wellness in shaping consumer demand?
- Where is future growth expected to be most dynamic?
Starchy Roots in Australia - Category analysis
KEY DATA FINDINGS
Potato consumption declines as Australians struggle to cope with rising cost of fresh food
Focus on aesthetically-pleasing potatoes increases amount of food waste
Positive outlook for potatoes as inflation eases and consumers resume typical spending
Innovation to help with improving yields and sustainability goals
Fresh Food in Australia - Industry Overview
Fresh food in 2024: The big picture
2024 key trends
Retailing developments
What next for fresh food?
DISCLAIMER
The following categories and subcategories are included:
Starchy Roots
- Cassava
- Potatoes
- Sweet Potatoes
- Other Roots
Starchy Roots
This is the aggregation of fresh and dried unprocessed potatoes, cassava, sweet potatoes and other roots. Starchy root-based products such as chips, crisps as well as flour are excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Starchy Roots research and analysis database.
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