PROSPECTS AND OPPORTUNITIES
Producers aim for financial sustainability and consider changing crops
The lower productivity per area compared to other crops is leading sweet potato producers to switch to other crops. The lower sales of products compared to previous decades are in part due to changes in consumer behaviour, especially amongst younger generations.
Mexico continues to quarantine regions to safeguard production
Mexico finally granted full access to the market to US potato exporters from May 2022. US exporters had been trying to gain full trade access to Mexico for over 20 years, but had met objections from local farmers.
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Overview:
Understand the latest market trends and future growth opportunities for the Starchy Roots industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Starchy Roots industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Starchy Roots in Mexico report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Starchy Roots in Mexico?
- What is the impact of commodity price fluctuations on local production and consumption?
- What are the key campaigns or legislation driving Starchy Roots sales?
- How are consumer attitudes towards fresh food evolving?
- How significant is health and wellness in shaping consumer demand?
- Where is future growth expected to be most dynamic?
Starchy Roots in Mexico - Category analysis
KEY DATA FINDINGS
Mexicans adapt to stretch their budgets
Normalisation of away from home consumption benefits potatoes
Producers aim for financial sustainability and consider changing crops
Mexico continues to quarantine regions to safeguard production
Fresh Food in Mexico - Industry Overview
Fresh food in 2024: The big picture
2024 key trends
Retailing developments
What next for fresh food?
DISCLAIMER
The following categories and subcategories are included:
Starchy Roots
- Cassava
- Potatoes
- Sweet Potatoes
- Other Roots
Starchy Roots
This is the aggregation of fresh and dried unprocessed potatoes, cassava, sweet potatoes and other roots. Starchy root-based products such as chips, crisps as well as flour are excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Starchy Roots research and analysis database.
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