PROSPECTS AND OPPORTUNITIES
Starchy roots as a gluten-free alternative
Starchy roots is expected to return to stronger rates of total volume growth in Brazil in the forecast period. The rising incidence of food allergies is a driver of the usage of starchy roots by the industry to substitute flour and products that contain or may be contaminated by gluten.
Shift in channel dynamics to expand offering of potatoes in retail
Brazil has large supermarket chains such as GPA, Supermercados BH, Cencosud, and Grupo Matheus spread across the five regions of the country. This channel is set to increase its share, as new stores are constantly being opened in locations with previously studied market potential.
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Overview:
Understand the latest market trends and future growth opportunities for the Starchy Roots industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Starchy Roots industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Starchy Roots in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Starchy Roots in Brazil?
- What is the impact of commodity price fluctuations on local production and consumption?
- What are the key campaigns or legislation driving Starchy Roots sales?
- How are consumer attitudes towards fresh food evolving?
- How significant is health and wellness in shaping consumer demand?
- Where is future growth expected to be most dynamic?
Starchy Roots in Brazil - Category analysis
KEY DATA FINDINGS
Starchy roots heavily impacted by climate change
Potatoes and cassava are the most consumed starchy roots
Starchy roots as a gluten-free alternative
Shift in channel dynamics to expand offering of potatoes in retail
Fresh Food in Brazil - Industry Overview
Fresh food in 2024: The big picture
2024 key trends
Retailing developments
What next for fresh food?
DISCLAIMER
The following categories and subcategories are included:
Starchy Roots
- Cassava
- Potatoes
- Sweet Potatoes
- Other Roots
Starchy Roots
This is the aggregation of fresh and dried unprocessed potatoes, cassava, sweet potatoes and other roots. Starchy root-based products such as chips, crisps as well as flour are excluded.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Starchy Roots research and analysis database.
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