In 2024, confectionery packaging in Ukraine saw 3% growth, driven by the rise of e-commerce sales and evolving consumer preferences. As more Ukrainians opted for online confectionery purchases and on-the-go consumption, demand for packaging formats that are lightweight, resealable and visually appealing increased accordingly. Furthermore, growing health consciousness among consumers led to a heightened interest in sugar-free and organic confectionery, prompting brands to implement clean-label de

Total confectionery packaging volumes increased increase by 1% to 14.2 billion units in 2024. Turkish, confectionery packaging unit volume growth was being driven by growing consumer demand influenced by the country’s cultural heritage and evolving market dynamics. The significance of festive occasions, such as Ramadan, continues to play a pivotal role, with the tradition of gifting sweets during these periods fuelling seasonal consumption and, in turn, the demand for packaging that is both visu

Total confectionery packaging volumes increased by 4% to reach 1.1 billion units in 2024 in the United Arab Emirates, driven by rising consumption and growing demand for premium and convenient products. Packaging plays a key role in branding, enabling products to stand out in a crowded market. With traditional rigid containers like metal tins and boxes experiencing a decline due to their higher costs and reduced portability, brands are increasingly adopting flexible plastic and flexible paper pa

Despite Switzerland’s global reputation for chocolate, with iconic companies such as Lindt and Sprüngli, the country’s total confectionery packaging volumes declined by 0.1% to 1.6 billion units in 2024. A significant factor contributing to this downturn was increasing health awareness among Swiss consumers, particularly in the post-pandemic era. Consumer preferences underwent a notable shift towards low-sugar, sugar-free or plant-based options, driving demand for dark chocolate, vegan variants

In 2024, total confectionery packaging volumes in Thailand recorded only a marginal increase. Positive growth in chocolate and sugar confectionery was able to, just, offset the decline in gum sales. Flexible plastic remained the dominant pack type for confectionery packaging, remaining popular for its convenience, light weight and cost-effectiveness. Moreover, flexible plastic packaging offers an excellent barrier against moisture and oxygen, ensuring that the confectionery remains fresh and fre

In 2024, total confectionery packaging retail volumes in Spain experienced a slight increase, reaching 4.0 billion units, driven by shifting consumer habits and local preferences. Consumers increasingly opted for convenient packaging types that were easy to carry and suitable for on-the-go snacking. At the same time, there was growing interest in sustainable packaging, with eco-friendly options such as recyclable paper, compostable materials, and lightweight plastics gaining traction as environm

Total confectionery packaging retail volumes in Sweden marginally declined in 2024, falling to 1.9 billion units. This weak performance can be attributed to a combination of factors, including growing health consciousness, economic pressures and increasing environmental concerns. As Swedish consumers become more health-aware, they are reducing sugary treats in favour of snacks perceived as healthier or lower in sugar. This shift in dietary preferences has naturally led to a decrease in demand fo

In 2024, total confectionery packaging retail volumes in South Korea declined by 2% to 2.5 billion units, reversing the growth trend observed in 2022 and 2023. This downturn was primarily attributed to decreased demand for sugar confectionery, as an increasing number of consumers prioritised their health and moved away from high-sugar snacks. Furthermore, South Korea's declining birth rate contributed to lower packaging volumes in categories such as chocolate with toys, given the reduced number

In 2024, total confectionery packaging retail volumes experienced a modest increase of 1%, reaching 289 million units. This uptick in packaging volumes underscores the resilience of local confectionery, which has benefited from a post-pandemic resurgence in tourism, retail foot traffic, and consumer expenditure. The city-state's robust gifting culture, particularly during festive periods such as Chinese New Year, Hari Raya, and Deepavali, continues to fuel demand for packaged confectionery. In a

Total confectionery packaging retail volumes in South Africa declined by 1% in 2024, reaching 1.7 billion units. Several challenges contributed to this decrease, including increased health awareness, economic constraints limiting discretionary spending, regulatory concerns, and competition from healthier snack alternatives. Nevertheless, packaging volumes for sugar confectionery, and particularly gum, continued to expand, driven by their affordability, impulse appeal, and innovative packaging fo

Total confectionery packaging retail volumes in Romania decreased by 5% in 2024, falling to 1.2 billion units. This decline was primarily driven by shifting consumer behaviour and rising production costs. The inflationary environment prompted many brands to adopt shrinkflation tactics, reducing product content while maintaining the same pack size and price, thereby eroding consumer trust and satisfaction, particularly among price-sensitive buyers. Furthermore, demand shifted towards smaller, ind

Following a decline between 2020 and 2022, and stability in 2023, total confectionery packaging retail volumes in Saudi Arabia experienced a rebound to growth in 2024, growing by 2% to reach 2.8 billion units. Several factors contributed to this renewed demand. The demographic and economic landscape of Saudi Arabia played a significant role, as the country boasts a youthful population, with approximately 71% of its citizens under the age of 35, according to the Saudi Family Statistics Report by

In 2024, total confectionery packaging retail volumes experienced 1% growth, reaching 5.9 billion units. This increase was driven by the combined effects of expanding retail networks and growing product diversification. The proliferation of e-commerce platforms, quick-commerce services, discounters, supermarkets, and small neighbourhood stores enhanced consumer access to a wide range of confectionery products. As a result, the need for more robust, transport-friendly, and shelf-ready packaging t

Total confectionery packaging retail volumes in the Philippines increased by 1% in 2024, reaching 1.9 billion units. This growth can be attributed to several key factors, primarily consumer behaviour and packaging innovation. For example, the rising demand for on-the-go snacking led to a surge in flexible packaging formats. These lightweight materials not only reduce shipping costs and environmental impact but also offer freshness features such as resealable zippers, catering to urban lifestyles

In 2024, total packaging retail volumes for confectionery packaging in the Netherlands declined by 4%, dropping to 1.7 billion units. This downturn reflected a broader shift in consumer attitudes towards indulgent foods, driven by a growing emphasis on health consciousness and sugar reduction. Local consumers increasingly seek to balance their indulgence with better nutritional habits, leading to a preference for smaller pack sizes of 100g or lower. These smaller packs offer greater portion cont

In Mexico, total confectionery packaging retail volumes reached 14 billion units in 2024, representing 2% growth, maintaining the trend seen the previous year. This was driven by rising consumer demand and expanding opportunities, with increasing disposable incomes among the population, growing demand for celebratory confectionery products, and the expansion of modern retail and e-commerce channels. Furthermore, prominent confectionery companies in Mexico, including Mondelez International, Mars,

In 2024, total packaging retail volumes of confectionery packaging in Italy marginally grew to reach 5.1 billion units, primarily driven by shifting consumer preferences for specific pack sizes and types. The growing demand for portability and convenience fuelled a rise in single-serve packs, mini pouches, and resealable packaging, particularly in chocolate confectionery and sugar confectionery. As a result, manufacturers have been diversifying their offerings and scaling up production of lightw

Total packaging retail volumes of confectionery packaging rose by 1% in 2024 to reach 13.7 billion units, despite demographic challenges. The positive performance was driven by strong growth in sugar confectionery and tablets, while other confectionery, such as gum and other types of chocolate confectionery, experienced declines. The rise was fuelled by robust sales of gummies, medicated confectionery, and mints, which resonated with evolving consumer preferences for portion control, health bene

In 2024, total confectionery packaging retail volumes in Indonesia declined by 4%, reaching 11 billion units. This downturn was primarily driven by a significant decrease in chocolate confectionery, particularly boxed assortments, sales of which are typically linked to premium and gifting occasions. The decline in sales of chocolate confectionery was further exacerbated by an increase in unit prices, largely attributed to the global rise in cocoa costs. Weather disruptions, crop diseases, and ge

In Malaysia, total confectionery packaging retail volumes declined by 5% to 647 million units in 2024. This downturn was driven by decreased demand in gum, and in particular sugar confectionery, largely due to growing health concerns and shifting consumer habits. However, chocolate confectionery, particularly chocolate pouches and bags, and countlines, experienced modest growth, supported by their indulgent appeal and innovations in portion-controlled and premium products. Despite these gains, t

In 2024, total confectionery packaging retail volumes declined by 5% to 17 billion units in Germany, driven by consumers' increasing prioritisation of health and wellness, and the high levels of sugar and artificial ingredients in traditional confectionery products. This shift was particularly pronounced among younger demographics with a health-conscious mindset, who are fuelling demand for confectionery that is plant-based, vegan, natural, and functional, with reduced sugar content. Confectione

In 2024, total confectionery packaging retail volumes in Hong Kong experienced growth of 4%, reaching 431 million units. This upward trend was supported by key categories such as boxed assortments, chocolate confectionery, sugar confectionery, and gum, which continued their positive momentum from previous years. Sustained demand for indulgent snacks, premium gifting options, and convenient pack sizes suited for on-the-go consumption drove growth. Furthermore, strong retail activity and product i

In 2024, total confectionery packaging retail volumes in India reached 129 billion units, marking a 1% increase, with countlines, gum, other chocolate confectionery, and sugar confectionery witnessing growth in packaging volumes. The rising adoption of fast-paced urban lifestyles, particularly in tier-1 and tier-2 cities, fuelled demand for on-the-go, ready-to-consume snack options. Countlines, such as KitKat and Snickers, perfectly cater to this niche by providing a quick energy boost between m

Total confectionery packaging retail volumes saw marginal growth in France in 2024, reaching 7.0 billion units. Volumes continued to rise, driven by evolving consumer preferences for healthier, innovative sweets, such as sugar-reduced and plant-based options. The trend towards premiumisation also fuelled the demand for attractive, sustainable packaging for artisanal products and products for gifting. The increasing popularity of on-the-go lifestyles also boosted portion-controlled and resealable