Overall, sales of wireless headphones will continue to see strong growth in retail volume terms over the forecast, but performances will vary across the different categories. For instance, while volume sales of mass wireless headbands are expected to decline sales of premium wireless headbands are set to see steady growth.
Increased battery power and improved sound quality will be the main features of new product launches over the forecast period as players fight to stand out in an increasingly crowded market. As consumers become more affluent these are the areas where consumers will likely focus their attention.
There will be continuing innovation in TWS earbuds over the forecast period with this being a category that is still full of potential. A recent innovation from Huawei has been its 2-in-1 watch buds, which offers both a smartwatch and earbuds, with the smartwatch also functioning as a case for the earbuds.
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Understand the latest market trends and future growth opportunities for the Wireless Headphones industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wireless Headphones industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Wireless Headphones
This category only covers products designed for retail sale and consumer usage. Products bundled for free as part of computers or mobile sales will be excluded. It includes Wireless Headbands, Wireless Earphones, and TWS earbuds. Headphones priced below US$100 are categorized as mass headphones. Headphones priced US$100 and above are categorized as premium headphones.
See all of our definitionsThis report originates from Passport, our Wireless Headphones research and analysis database.
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