Sales of wireless headphones are expected to increase steadily over the forecast period, with single-digit growth projected, driven primarily by the continued rise of TWS earbuds. In contrast, volume sales of traditional wireless earphones are expected to decline further, while wireless headbands are likely to record only modest growth.
Developments in the competitive landscape of smartphones are expected to influence shifts in headphone brand shares, as consumers often pair devices from the same brand. This trend is particularly strong among iPhone users but is increasingly common among Android users as well.
Over the forecast period, further innovation is expected to drive up the average unit price of headphones, reinforcing the premiumisation trend and resulting in stronger value growth compared to volume growth. Czech consumers have demonstrated a willingness to pay a premium for headphones that are user-friendly and easily paired with specific smartphone brands, while also offering high-end features such as adaptive sound, water resistance, enhanced durability with longer battery life, and active noise cancellation.
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Understand the latest market trends and future growth opportunities for the Wireless Headphones industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wireless Headphones industry in Czech Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Wireless Headphones
This category only covers products designed for retail sale and consumer usage. Products bundled for free as part of computers or mobile sales will be excluded. It includes Wireless Headbands, Wireless Earphones, and TWS earbuds. Headphones priced below US$100 are categorized as mass headphones. Headphones priced US$100 and above are categorized as premium headphones.
See all of our definitionsThis report originates from Passport, our Wireless Headphones research and analysis database.
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