PROSPECTS AND OPPORTUNITIES
Ageing population trend and a new OTC option to help drive sales over the forecast period
Retail current value sales of analgesics are expected to see moderate-to-good increases over the forecast period, although growth at constant 2025 prices is set to be steady, but slight. The ageing population trend is set to ensure stable demand for analgesics, as older adults generally experience more pain and discomfort from conditions like arthritis.
Online pharmacies to continue to gain traction
The ongoing development and growth of online pharmacies has steadily impacted the category, increasing access to and sales of analgesics, particularly among younger, tech-savvy consumers and those seeking discreet or convenient purchases. Same-day delivery services, real-time stock updates and mobile wallet integration are likely to drive a demand for online analgesic purchases, especially during periods of high demand, such as heatwaves or flu season.
Innovation to launch new analgesics with fewer side-effects
Innovation in the category could come from a better understanding of the mechanism of action of analgesics. The health and wellness trend is accelerating in Germany and it is expected to open up real prospects for product innovation over the forecast period.
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Overview:
Understand the latest market trends and future growth opportunities for the Analgesics industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Analgesics industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Analgesics in Germany report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Analgesics in Germany?
- Which are the leading brands in Analgesics in Germany?
- How are products distributed in Analgesics in Germany?
- How has the regulatory and operating environment for Analgesics changed in Germany?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Analgesics
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Analgesics in Germany - Category analysis
KEY DATA FINDINGS
Continuous growth due to persistent infections
Voltaren remains a popular and go-to brand
Online channel momentum feeds into omnichannel approach
Ageing population trend and a new OTC option to help drive sales over the forecast period
Online pharmacies to continue to gain traction
Innovation to launch new analgesics with fewer side-effects
Consumer Health in Germany - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Analgesics
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- Adult Acetaminophen
- Adult Aspirin
- Adult Combination Products - Analgesics
- Adult Diclofenac
- Adult Dipyrone
- Adult Ibuprofen
- Adult Ketoprofen
- Adult Naproxen
- Adult OTC Triptans
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- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
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- Acetaminophen
- Aspirin
- Combination Products - Analgesics
- Diclofenac
- Dipyrone
- Ibuprofen
- Ketoprofen
- Naproxen
- OTC Triptans
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- Topical Analgesics/Anaesthetic
Analgesics
Analgesics cover systemic and topical pain relievers. Products which include a pain-relief ingredient in addition to another core function are excluded (e.g. a sore throat remedy which includes paracetamol is excluded from the analgesics and instead is included in pharyngeal remedies).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Analgesics research and analysis database.
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