PROSPECTS AND OPPORTUNITIES
Analgesics to continue to grow over forecast period
Value sales of analgesics are expected to continue rising steadily in the UK over the forecast period. This growth is set to be driven by an ageing population, increasing self-medication, and a strong consumer preference for over-the-counter (OTC) pain relief as opposed to using NHS services.
Value hacking and digital diagnostics provide opportunities
Technological innovation is reshaping the UK analgesics market, particularly through the popularisation using e-commerce to get better value for money and the increased use of digital health platforms for advice when it comes to treating minor ailments. Retail e-commerce sales of analgesics have grown significantly, reflecting changing consumer habits.
Gentle efficacy is important amongst sceptical consumers
The growing emphasis on health and wellness is influencing consumer preferences in the analgesics category. Shoppers are increasingly seeking products with fewer side effects, natural ingredients, or dual benefits such as anti-inflammatory and soothing properties.
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Overview:
Understand the latest market trends and future growth opportunities for the Analgesics industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Analgesics industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Analgesics in United Kingdom report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Analgesics in United Kingdom?
- Which are the leading brands in Analgesics in United Kingdom?
- How are products distributed in Analgesics in United Kingdom?
- How has the regulatory and operating environment for Analgesics changed in United Kingdom?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Analgesics
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Analgesics in the United Kingdom - Category analysis
KEY DATA FINDINGS
Solid growth as self-medication grows
Reckitt Benckiser retains lead thanks to Nurofen
Pharmacies remains the dominant channel, but e-commerce continues to grow from low base
Analgesics to continue to grow over forecast period
Value hacking and digital diagnostics provide opportunities
Gentle efficacy is important amongst sceptical consumers
Consumer Health in the United Kingdom - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Analgesics
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- Adult Acetaminophen
- Adult Aspirin
- Adult Combination Products - Analgesics
- Adult Diclofenac
- Adult Dipyrone
- Adult Ibuprofen
- Adult Ketoprofen
- Adult Naproxen
- Adult OTC Triptans
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- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
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- Acetaminophen
- Aspirin
- Combination Products - Analgesics
- Diclofenac
- Dipyrone
- Ibuprofen
- Ketoprofen
- Naproxen
- OTC Triptans
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- Topical Analgesics/Anaesthetic
Analgesics
Analgesics cover systemic and topical pain relievers. Products which include a pain-relief ingredient in addition to another core function are excluded (e.g. a sore throat remedy which includes paracetamol is excluded from the analgesics and instead is included in pharyngeal remedies).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Analgesics research and analysis database.
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