PROSPECTS AND OPPORTUNITIES
Ageing society and resumption of outdoor activities to support future demand for analgesics
Analgesics is predicted to maintain healthy growth for both systemic and topical formats over the forecast period, due to the self-medication trend in Thailand, along with the country’s ageing population. As local consumers live full and active lifestyles, they are turning to basic systemic analgesics to rapidly treat fever and muscle pain when needed, in addition to topical analgesics/anaesthetic, as some consumers prefer the non-systemic nature of these products to target muscle pain/strain in a specific area following exercise or other strenuous activities.
Rise in herbal/traditional options by local manufacturers
A significant share of topical analgesics/anaesthetic is held by herbal/traditional products in Thailand, and driven by brands such as Golden Cup and Tiger Balm. In addition, some local consumers are increasingly moving away from OTC systemic analgesics, especially for their children.
Preventative approach could hinder stronger demand for analgesics
While some local consumers are cautious about adopting a preventative approach to staying healthy, demand for analgesics could still be hindered over the forecast period. Sales growth of vitamins and dietary supplements has been dynamic in Thailand, with the category set to record another impressive performance over the forecast period, as some consumers look to maintain their health and strengthen their immune systems, which may help them to avoid taking medicine if not absolutely necessary.
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Overview:
Understand the latest market trends and future growth opportunities for the Analgesics industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Analgesics industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Analgesics in Thailand report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Analgesics in Thailand?
- Which are the leading brands in Analgesics in Thailand?
- How are products distributed in Analgesics in Thailand?
- How has the regulatory and operating environment for Analgesics changed in Thailand?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Analgesics
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Analgesics in Thailand - Category analysis
KEY DATA FINDINGS
Full rebound of tourism and a rapidly ageing population support demand for analgesics
Further growth potential for analgesics leads to new entries
Bricks-and-mortar health and beauty specialists continue to dominate sales
Ageing society and resumption of outdoor activities to support future demand for analgesics
Rise in herbal/traditional options by local manufacturers
Preventative approach could hinder stronger demand for analgesics
Consumer Health in Thailand - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Analgesics
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- Adult Acetaminophen
- Adult Aspirin
- Adult Combination Products - Analgesics
- Adult Diclofenac
- Adult Dipyrone
- Adult Ibuprofen
- Adult Ketoprofen
- Adult Naproxen
- Adult OTC Triptans
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- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
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- Acetaminophen
- Aspirin
- Combination Products - Analgesics
- Diclofenac
- Dipyrone
- Ibuprofen
- Ketoprofen
- Naproxen
- OTC Triptans
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- Topical Analgesics/Anaesthetic
Analgesics
Analgesics cover systemic and topical pain relievers. Products which include a pain-relief ingredient in addition to another core function are excluded (e.g. a sore throat remedy which includes paracetamol is excluded from the analgesics and instead is included in pharyngeal remedies).
See all of our definitionsWhy buy this report?
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- Track key industry trends, opportunities and threats
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This report originates from Passport, our Analgesics research and analysis database.
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