PROSPECTS AND OPPORTUNITIES
Solid growth forecast for overall category
Over-the-counter (OTC) analgesics, particularly paracetamol and ibuprofen, are set to perform well due to their affordability and widespread usage. These medications are essential for everyday pain relief and are easily accessible to a large segment of the population.
Natural and herbal trends to persist, while health authorities focus on education
The rising interest in natural and herbal remedies presents substantial growth opportunities. This trend signifies a shift towards holistic health and wellness, with consumers increasingly seeking products that offer natural pain relief alternatives.
Government initiatives should encourage local production
The Moroccan analgesics market faces significant challenges, including supply chain disruptions. To mitigate these issues, the government has intervened on multiple occasions, most recently by eliminating the 7% VAT on OTC products.
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Overview:
Understand the latest market trends and future growth opportunities for the Analgesics industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Analgesics industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Analgesics in Morocco report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Analgesics in Morocco?
- Which are the leading brands in Analgesics in Morocco?
- How are products distributed in Analgesics in Morocco?
- How has the regulatory and operating environment for Analgesics changed in Morocco?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Analgesics
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Analgesics in Morocco - Category analysis
KEY DATA FINDINGS
Price sensitivity remains prevalent among Moroccan consumers in 2024
Medical professionals as trusted advisors
Players invest in packaging and branding
Solid growth forecast for overall category
Natural and herbal trends to persist, while health authorities focus on education
Government initiatives should encourage local production
Consumer Health in Morocco - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Analgesics
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- Adult Acetaminophen
- Adult Aspirin
- Adult Combination Products - Analgesics
- Adult Diclofenac
- Adult Dipyrone
- Adult Ibuprofen
- Adult Ketoprofen
- Adult Naproxen
- Adult OTC Triptans
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- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
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- Acetaminophen
- Aspirin
- Combination Products - Analgesics
- Diclofenac
- Dipyrone
- Ibuprofen
- Ketoprofen
- Naproxen
- OTC Triptans
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- Topical Analgesics/Anaesthetic
Analgesics
Analgesics cover systemic and topical pain relievers. Products which include a pain-relief ingredient in addition to another core function are excluded (e.g. a sore throat remedy which includes paracetamol is excluded from the analgesics and instead is included in pharyngeal remedies).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Analgesics research and analysis database.
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