PROSPECTS AND OPPORTUNITIES
Stable growth over forecast period
The Polish population is ageing and as such this will ensure stable demand of analgesics, as older people of over 65 years of age generally have more pains and aches from conditions such as arthritis. In addition, analgesics will look to widen the consumers base by offering multifunctional benefits, such as being anti-inflammatory, as well as offering pain relief.
Increasing local value share
Local players will continue to have significant value share. Leading company US Pharmacia, with its leading brands Apap and Ibuprom, as well as other local player Zaklady, which is in third position, with its brand Pyralgina, will hold onto their top spots.
Private label gains value share
As with other products in consumer health, analgesics have experienced price hikes in recent years, although not as steeply as some other products. Due to their frequent consumption, users are keenly aware of price changes within analgesics and are inclined to seek more affordable alternatives.
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Overview:
Understand the latest market trends and future growth opportunities for the Analgesics industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Analgesics industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Analgesics in Poland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Analgesics in Poland?
- Which are the leading brands in Analgesics in Poland?
- How are products distributed in Analgesics in Poland?
- How has the regulatory and operating environment for Analgesics changed in Poland?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Analgesics
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Analgesics in Poland - Category analysis
KEY DATA FINDINGS
Less trading down behaviour as economy recovers
Significant volume growth for dipyrone
Wide availability of painkillers supports continuing growth
Stable growth over forecast period
Increasing local value share
Private label gains value share
Consumer Health in Poland - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Analgesics
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- Adult Acetaminophen
- Adult Aspirin
- Adult Combination Products - Analgesics
- Adult Diclofenac
- Adult Dipyrone
- Adult Ibuprofen
- Adult Ketoprofen
- Adult Naproxen
- Adult OTC Triptans
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- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
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- Acetaminophen
- Aspirin
- Combination Products - Analgesics
- Diclofenac
- Dipyrone
- Ibuprofen
- Ketoprofen
- Naproxen
- OTC Triptans
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- Topical Analgesics/Anaesthetic
Analgesics
Analgesics cover systemic and topical pain relievers. Products which include a pain-relief ingredient in addition to another core function are excluded (e.g. a sore throat remedy which includes paracetamol is excluded from the analgesics and instead is included in pharyngeal remedies).
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Analgesics research and analysis database.
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