PROSPECTS AND OPPORTUNITIES
Slowed growth expected in Argentina’s gardening category amid economic challenges
Gardening in Argentina experienced a surge in sales in 2024, driven by a growing interest in sustainable practices and urban gardening. However, this momentum is expected to slow down in the forecast period due to the country's economic challenges.
Climate change drives innovation in gardening in Argentina with focus on resilience and sustainability
Over the next decade, climate change is poised to significantly reshape gardening trends in Argentina, prompting a shift towards resilience and sustainability. Drought-resistant products are gaining prominence, with innovations like AI-powered irrigation systems from local startup Kilimo optimising water usage by analysing meteorological and satellite data to reduce consumption.
Technology and sustainability drive innovation in gardenining in Argentina
In 2024, gardening in Argentina is undergoing a technological transformation, integrating innovations that enhance both consumption and shopping experiences. AI-powered irrigation systems, such as those developed by local startup Kilimo, are optimising water usage by analysing meteorological and satellite data, aiding farmers in reducing water consumption and improving crop yields.
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Overview:
Understand the latest market trends and future growth opportunities for the Gardening industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Gardening industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Gardening in Argentina report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Gardening in Argentina?
- Which are the leading brands in Gardening in Argentina?
- How are products distributed in Gardening in Argentina?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Gardening?
- Has the economic fall-out of COVID-19 negatively or positively impacted consumer interest and demand for Gardening?
- Where is future growth expected to be most dynamic?
Gardening in Argentina - Category analysis
KEY DATA FINDINGS
Urban gardening and sustainability drive growth in Argentina's gardening sector in 2024
Battery-powered innovation and sustainability drive growth for Stihl and Honda in Argentina’s gardening equipment market
Retailers in Argentina adapt to inflation and shifting consumer habits through omnichannel strategies and expanded home and garden offerings
Slowed growth expected in Argentina’s gardening category amid economic challenges
Climate change drives innovation in gardening in Argentina with focus on resilience and sustainability
Technology and sustainability drive innovation in gardenining in Argentina
Home and Garden in Argentina - Industry Overview
Home and garden in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for home and garden?
DISCLAIMER
The following categories and subcategories are included:
Gardening
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- Fertiliser
- Soil
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- Pest Control
- Herbicides
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- Gardening Hand Tools
- Gardening Power Tools
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- Walk Power Lawn Mowers
- Riding Lawn Mowers
- Robotic Lawn Mowers
- Watering
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- Indoor Plants
- Seeds
- Other Horticulture
- Pots and Planters
- Other Gardening
Gardening
Includes: products purchased by consumers through retail channels. Excludes: commercial sales to professional landscapers / groundskeepers / tradesman / contractors etc for gardening / landscaping. Excludes: outdoor furniture, be it self-assembly or ready-made, which is tracked under Outdoor Furniture. Excludes: Barbecues and Garden Sheds, which are tracked under Outdoor Living
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Gardening research and analysis database.
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