COMPETITIVE LANDSCAPE
Leading players maintain dominance in a stable market
The air conditioners market in France remained concentrated in 2025, with leading players continuing to hold strong positions. De’Longhi France SA led the market with an 11% retail volume share, followed by Daikin Airconditioning France SAS with 10% and Whirlpool France SA with 9%.
No significant changes in market structure or innovation activity
There were no major changes in market structure in 2025, and no significant mergers, acquisitions, or new entrants were recorded. The absence of major consolidation reflects the maturity of the category and the strong positions of established players.
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Overview:
Understand the latest market trends and future growth opportunities for the Air Conditioners industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Conditioners industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Air Conditioners in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Air Conditioners in France?
- Which are the leading brands in France?
- How are products distributed in France?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Air Conditioners in France - Category analysis
KEY DATA FINDINGS
Heatwaves and energy efficiency drive air conditioner growth
Consumers seek relief from extreme weather conditions
Split air conditioners dominate the market
Eco-friendly climate control drives value sales growth
Consumers prioritise energy efficiency and multifunctionality
Split air conditioners remain dominant, portable units show promise
E-commerce and sustainability shape the future
Leading players maintain dominance in a stable market
No significant changes in market structure or innovation activity
Appliance specialists lead air conditioner sales with strong presence
Retail e-commerce gains traction with portable models
No new retail concepts emerge in 2026
Sustainability drives innovation in air conditioner design
Innovative features enhance consumer experience and efficiency
Business impact of recent developments in product innovation
Consumer Appliances in France - Industry Overview
Small appliances drive resilience amid weak housing activity
Sluggish housing market constrains major appliances demand
Large cooking appliances retain leading position
Multifunctionality supports growth in small appliances
Rising incomes and urbanisation drive consumer appliances growth
Large cooking appliances maintain dominance through built-in trends
Sustainability and multifunctionality drive future growth and innovation
Seb and BSH dominate market with diverse product portfolios
SharkNinja’s innovation strategy strengthens its position in small appliances
Appliance specialists and online retailers drive sales growth
Retail e-commerce gains traction through competitive pricing
No new retail concepts or collaborations expected in 2026
Private label ranges and premiumisation drive product innovation
Emerging brands accelerate adoption of multifunctional solutions
Innovation supports growth despite economic pressures
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Air Conditioners
- Portable Room Air Conditioners
- Split Air Conditioners
- Window Air Conditioners
Air Conditioners
This category includes portable room air conditioners, split air conditioners and window air conditioners.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Air Conditioners research and analysis database.
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