PROSPECTS AND OPPORTUNITIES
The rise of Threads and Xiaohongshu – new influencers in Taiwan’s fashion landscape
The increasing popularity of Threads, the social media spin-off from Meta, is reshaping the way consumers engage with fashion content in Taiwan, thanks to its unique algorithm that allows anyone to create viral posts with eye-catching text and photos. Many users are leveraging the platform to share unboxing experiences of their clothing purchases, or to rank their favourite fashion brands, which helps them connect with like-minded individuals and attract attention from a broader audience.
E-commerce apparel brands shift to physical stores to attract young shoppers
With consumer interest shifting back towards in-store shopping, e-commerce apparel brands are increasingly opening physical stores, especially sections within department stores. Traditionally seen as a high-end retail space, department stores now feature sections for popular online clothing brands like Air Space and Life8.
AI revolutionises fashion, from concept to customisation
The evolution of Artificial Intelligence (AI) technology, progressing from initial concept exploration to widespread implementation, has unlocked unprecedented innovation opportunities for fashion brands. Generative AI, a major breakthrough in this field, empowers brands by autonomously creating creative content, ranging from design sketches to final product images, and even personalised marketing materials.
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Overview:
Understand the latest market trends and future growth opportunities for the Apparel and Footwear Specialists industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel and Footwear Specialists industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Apparel and Footwear Specialists in Taiwan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Apparel and Footwear Specialists in Taiwan?
- Which are the leading retailers in Apparel and Footwear Specialists in Taiwan?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Apparel and Footwear Specialists in Taiwan - Category analysis
KEY DATA FINDINGS
Taobao's free shipping in Taiwan is a game changer for online retail dynamics
United Recommend’s innovative retail concept merges fashion, dining, and fitness
Taiwan's circular textile initiative pioneers sustainable fashion practices
The rise of Threads and Xiaohongshu – new influencers in Taiwan’s fashion landscape
E-commerce apparel brands shift to physical stores to attract young shoppers
AI revolutionises fashion, from concept to customisation
Retail in Taiwan - Industry Overview
Retail in 2024: The big picture
Competitive landscape in Taiwan: Key players and trends
Innovative business models in retail strengthen brand competitiveness
What next for retail?
Informal retail
Opening hours for physical retail
Seasonality
Lunar New Year
End of Year Cleaning
Double 11 Shopping Day
DISCLAIMER
Apparel and Footwear Specialists
Apparel and footwear specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: clothing, footwear, and/or fashion accessories (costume jewellery, sunglasses, belts, hats, gloves, handbags, scarves, etc.). Apparel specialists include specialty apparel like wedding dress shops. Example brands include Primark, TJ Maxx, and Zara. Sportswear retailers, such as Adidas and Nike, are excluded from this channel and are included in Sports Goods Stores; this is due to the companies considering themselves sports companies as opposed to apparel companies.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Apparel and Footwear Specialists research and analysis database.
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