PROSPECTS AND OPPORTUNITIES
Forecast period will see players focus on younger generations
Apparel and footwear retailers will look more closely at spending habits of the younger generations such as Generations Z and Alpha, who are value-driven in their spending and demand more transparency in terms of communication and the manufacturing process. At the same time, more automated systems are expected, which allow designers to be creative, and new collections, designs and production methods will be assisted by AI.
AI – the new rising star
Leading retailers in Turkey will continue to invest in AI in online retailing over the forecast period. Using feedback from customers gained through AI applications, companies such as LCW will persist in developing CRM applications and personalisation efforts.
Self-check-out systems represent fundamental shift in retail landscape
The shelf-check-out pay & go system by Stradivarius is very new for Turkey. As of January 2024, Stradivarius (from Inditex) has been implementing self-check-out in its renewed outlets such as those in the Akasya mall and Emaar mall in Istanbul.
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Overview:
Understand the latest market trends and future growth opportunities for the Apparel and Footwear Specialists industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel and Footwear Specialists industry in Turkey, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Apparel and Footwear Specialists in Turkey report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Apparel and Footwear Specialists in Turkey?
- Which are the leading retailers in Apparel and Footwear Specialists in Turkey?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Apparel and Footwear Specialists in Turkey - Category analysis
KEY DATA FINDINGS
Channel benefits from further investment
New digital marketplace from leading player LCW
Sustainability remains central concern
Forecast period will see players focus on younger generations
AI – the new rising star
Self-check-out systems represent fundamental shift in retail landscape
Retail in Turkey - Industry Overview
Retail in 2024: The big picture
Self-checkout system technology becomes more prevalent
GenAI and social and ecological activism trends gain traction
What next for retail?
Informal retail
Opening hours for physical retail
Seasonality
Black Friday
Ramadan (Eid al Fitr)
DISCLAIMER
Apparel and Footwear Specialists
Apparel and footwear specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: clothing, footwear, and/or fashion accessories (costume jewellery, sunglasses, belts, hats, gloves, handbags, scarves, etc.). Apparel specialists include specialty apparel like wedding dress shops. Example brands include Primark, TJ Maxx, and Zara. Sportswear retailers, such as Adidas and Nike, are excluded from this channel and are included in Sports Goods Stores; this is due to the companies considering themselves sports companies as opposed to apparel companies.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Apparel and Footwear Specialists research and analysis database.
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